Greet New Subscribers With Automated Welcome Emails ( + More Updates )

Email_Marketing_Welcome_Emails_Updates

You asked, we delivered! At the heart of our latest release is our most wanted welcome email automation – but that’s not all. We have also rolled out double opt-in, view in browser functionality, and social media integration. With these new features, we’re serving up the perfect recipe for your email marketing success.

Create Automated Welcome Emails: Your First Step to Lasting Relationships

We’re excited to announce the launch of our Automated Welcome Emails feature, designed to make connecting with your new subscribers easier than ever.

So, what’s a welcome email? It’s the first email your new subscribers get, and it’s more than just a “hello.” You can use it to send a freebie, share a webinar link, or introduce them to your brand – all automatically. By getting this set up, you can build trust from the start, keep your audience engaged, and even drive sales from day one. And the best part? We’ve made it incredibly easy. Even if you’re new to this, you’ll be able to craft effective and engaging welcome emails in no time. Plus, with our selection of templates, you’ll find the perfect design to match your needs – whether you’re sending a freebie or simply greeting new subscribers.

Why does this matter for your business? A warm, well-timed welcome can set the tone for the entire customer relationship. With our easy setup, you’ll be able to welcome new subscribers instantly, build stronger connections, and boost your marketing results.

Ready to boost your subscriber relationships from day one? Log in to your SiteGround Email Marketing account now and start creating your automated welcome emails.

📚 Check out our welcome email guide, filled with helpful tips and examples to help you craft the perfect welcome emails.

More Tools to Enhance Your Email Marketing

Connect Your Email and Social Media Strategies with Integrated Icons

We’re excited to introduce social media icons in your emails. Now you can:

✅  Seamlessly connect your email and social media strategies

✅  Grow your social following through your email campaigns

✅  Provide subscribers with multiple ways to engage with your brand

LEARN HOW TO LINK SOCIAL ICONS →

Ensure Your Subscribers Are Genuinely Interested with Double Opt-In

Boost your email deliverability and ensure you’re reaching genuinely interested subscribers with our new double opt-in feature. This added layer of confirmation:

✅  Reduces the risk of spam complaints

✅  Improves the overall quality of your email list

LEARN MORE ABOUT DOUBLE OPT-IN →

Make Your Emails Easily Shareable with View in Browser

“View in browser” is a powerful tool for increasing your reach through social sharing. Recipients can now easily share your email content on their social networks, expanding your audience beyond your subscriber list.

✅  Easy sharing of email content

✅  Improved accessibility for all subscribers

LEARN MORE ABOUT VIEW IN BROWSER →

Bringing It All Together

These new features work in harmony to grow your email marketing effectiveness. Picture this: A new subscriber joins your list. They immediately receive a personalized welcome email, confirm their interest through double opt-in, share your content using the ‘View in Browser’ feature, and connect with you on social media. This seamless process nurtures the relationship from the very beginning, creating engaged subscribers who are more likely to become loyal customers.

Start Exploring These New Features

These powerful new features are available now in your account. Log in today to start exploring. 

If you’re not yet a customer, now’s an excellent time to discover what SiteGround Email Marketing can do for your business.

→ Jumpstart Your Email Marketing: Now 80% OFF!

We can’t wait to see how you’ll use these tools to create amazing email experiences for your subscribers.

PHP 8.4 (Beta 3) Is Now Available for Testing on SiteGround Servers

PHP 8.4 elephant and a laptop desktop with different functionalities

PHP 8.4 is now out of beta. The official release was announced on November 21th, 2024 and is fully available on SiteGround! Read our latest comprehensive article to learn more about the new features and how you can use it.

We are glad to announce that PHP 8.4 (Beta 3) is now available for testing on all SiteGround servers – way ahead of its scheduled official release date on November 21, 2024. Once again, we are among the first companies to provide PHP 8.4 (Beta 3) for testing on our hosting platform. Thanks to our unique PHP server setup, we are able to offer the latest PHP versions for our clients to test safely on their websites hosted with us. 

Discover more about the new features that the latest PHP version brings to the table in the next section.

What’s new in PHP 8.4 (Beta 3)

This latest version introduces some very important new features that will improve the PHP development experience even further. Let’s dive into some of the biggest changes that PHP 8.4 (Beta 3) offers:

Property hooks

One of the new features in PHP 8.4 (Beta 3) includes the ability to define property hooks which will eliminate the need for a lot of boilerplate code. This is one of the biggest changes in PHP history. Property hooks will help remove a lot of getters and setters by allowing each property to define its own get and set hooks. What’s more, an exciting addition is that in PHP 8.4 (Beta 3) property hooks can be defined in interfaces.

We can take this pretty standard class for example:

<?php
declare(strict_types=1);

class Website
{
   private $domain;

   public function __construct(string $domain) {
       $this->domain = $domain;
   }

   public function getDomain(): string {
       return $this->domain;
   }

   public function setDomain(string $domain): void {
       if (strlen($domain) === 0) {
           throw new ValueError("Domain must be non-empty");
       }
       $this->domain = $domain;
   }
}

As of PHP8.4 (Beta 3) we can use Property Hooks to achieve the same result with the following syntax:

<?php
declare(strict_types=1);

class Website
{
   public string $domain {
       set {
           if (strlen($value) === 0) {
               throw new ValueError("Domain must be non-empty");
           }
           $this->domain = $value;
       }

       get => $this->domain;
   }

   public function __construct(string $domain) {
       $this->domain = $domain;
   }
}

new without additional parentheses

Another new feature that will save lots of boilerplate code is that you don’t have to wrap newly created objects within parentheses anymore in order to be able to chain methods on them. 

What’s more, it works not only for methods – you can also chain properties, static methods, constants – basically whatever you want. Bottom line is that the new feature will simplify the syntax and make the code more concise and readable.

Example:

The “class member access on instantiation” feature was introduced in PHP 5.4.0. Since then constants, properties and methods can be accessed on a newly created instance without an intermediate variable, but only if the new expression is wrapped in parentheses:

class Website
{
   ...

   public function getDomain(): string {
       return $this->domain;
   }
}

// Valid syntax
$myDomain = (new Website('siteground.com'))->getDomain();

// Invalid syntax until PHP8.4
$myDomain = new Website('siteground.com')->getDomain();

New Array functions

Another notable change in PHP is the introduction of several new Array functions. PHP 8.4 introduced several new array functions with callback function:

array_find()

A function that returns the value of the first array element that matched the condition. If none of the elements matched the condition, the function will return `null`.

array_find_key()

Returns the key of the first element for which the callback was true. If none of the elements matched the condition, the function returns `null`.

array_all()

Checks if the callback returns true for all of the array elements

array_any()

Checks the callback returns true for any of the elements of an array.

These new functions make it easier to search and manipulate arrays based on custom conditions which in terms will lead to cleaner and easier to read code.

How to test PHP 8.4 (Beta 3) on SiteGround servers

As a SiteGround client, you can easily test PHP 8.4 (Beta 3) on your website. Simply log in to your Site Tools > Devs > PHP Manager section and you’ll be able to replace the current PHP version used by your site with PHP 8.4 (Beta 3) with a single click.

Please keep in mind that PHP 8.4 (Beta 3) is mostly available for testing purposes and as usual, we strongly advise you not to use it at your production site before its scheduled official release date (November 21, 2024).

If you need to test PHP 8.4 (Beta 3) with your existing site, we recommend that you create a new site for testing and clone your production site into it to test different things. For this purpose, you can use our WordPress Staging tool. While testing, make sure that nothing fails and check your log files to see if any warnings or errors appear. Once you are done testing, you can simply delete that site.

Wrap-up

At SiteGround, we are constantly working to introduce the newest PHP technology ahead of the others. That’s why we are excited to provide our clients with the latest PHP version which brings to the table some big improvements that could significantly enhance the PHP development experience. Take your time to test the new version before the official release date and stay tuned for more updates from the PHP community.

MySQL 8: Successful upgrade of millions of databases, and unmatched customer experience

laptop with MySQL 8 logo and number of successfully upgraded websites

We are happy to announce that we’ve successfully upgraded our servers to MySQL 8, and that roughly 3 million databases are now using it at full steam. More importantly, this massive transition required zero effort on the behalf of webmasters and site owners! Our unique approach to this task allowed us to provide customers with all the benefits of the newest MySQL version, and at the same time mitigate the high risk of updating such a vital underlying website technology.

While many web hosts would change their MySQL version and let customers deal with the consequences, that just doesn’t align with our values. We took it upon ourselves to bring the benefits of MySQL 8 to all our clients, and prepared extensively in order to make the adoption painless and risk-free for them. That meant testing and evaluating seemingly countless application configurations (Joomla, Drupal, WordPress and other CMSs, and all their extensions and themes that come in different setups) to foresee the tons of possible post-upgrade problems – and then eliminate them proactively and swiftly without any work or hassle for the clients. 

Let’s dive into how we made that happen.

The Challenge: MySQL8 upgrade is risky and creates heavy workload for the website owners and webmasters

Upgrading a website’s MySQL is always risky: these big version updates bring with them truly innovative features, but it also means that existing applications and web setups may not be compatible.  Because of that, it usually takes years until they get largely adopted. For example, the first version of MySQL 8 premiered in 2018 and a year after its release it only had a 17% global adoption rate. 

The decision about if and when to switch to a newer MySQL version requires the webmaster to weigh potential problems that might occur against the benefits it brings, and invest time and money in fixing post-upgrade problems. This creates a huge burden for website owners and webmasters.

That’s where web hosting companies might be of huge help – or not – depending on how they manage their servers and the level of service they provide to their customers. Among our competitors there are two popular approaches to such large-scale upgrades: either enable the new MySQL version on only the new servers you launch, and if current clients want the new version they need to relocate to the new servers; or put both the old and new MySQL’s on one server, which would increase the resource usage of the server and might ultimately deteriorate the performance of the sites hosted on it. 

Neither of these options is ideal though. In both cases, the burden of risk still falls on the website owner or webmaster, as they would need to do the work to make their sites compatible with the new MySQL. The likely outcome is that many would just not upgrade, thus missing out on performance, security and other benefits. What’s worse, many clients would continue using an older version of MySQL for so long that it would become vulnerable and unsupported by the official developers. This would put their websites at serious risk. Not a great plan. 

SiteGround’s unique approach: millions of databases automatically updated to MySQL8 without hassle for the clients

At SiteGround our philosophy is to ensure that all our customers can benefit from the latest technologies, and with the least possible hassle: no work, no risk, no extra investment, just take it out of the box and use it. When we offer a new software like MySQL 8 that comes with multiple benefits, we make sure all clients can safely and easily enjoy it. 

This is why our approach to this upgrade was different. We didn’t leave it to our clients to figure out how to upgrade to MySQL8; we did it for them and took on all the work to eliminate incompatibilities and resolve post-upgrade problems. That upgrade process included evaluating the level of risk, researching all possible incompatibilities and upgrade errors, automatically fixing problems, and manually verifying the results. As a result, millions of sites are now using MySQL 8 without any extra headaches.

Extensive research and multiple dry runs to reduce upgrade fail rate 

We began by extensively researching the incompatibilities of MySQL 5.7 (the previously used version of MySQL). The goal was to discover which issues could act as potential blockers to updating a database to MySQL 8. 

Next, we copied and isolated hundreds of servers and started dry-run upgrades. The objective was to identify problematic software and setups that break after the transition, find solutions for them in advance, and document all results carefully. We used all that data to minimize the upgrade fail rate and to automate the aftermath problem resolution.

Automated and quick fixes of broken sites

Building on the extensive research and testing, our engineers developed a smart system that essentially served as a skilled mechanic for your website. It would run a compatibility check with MySQL 8 based on your specific application configuration and database structure. If it detected incompatibilities, it would patch them on the spot.

As a result, after the upgrade this automatic system helped us to immediately remove errors and broken queries for thousands of websites, and it spared us tons of manual work, in addition to resolution wait time for the clients.

Manual fix of 7518 websites by our experts (free of charge for the clients)

The automated checks did a tremendous job, but we went even further. After a server was upgraded, our technicians would open pretty much all websites hosted on it to make sure they were fully functional. Of those, they identified 7518 websites with issues, which they then fixed manually after the migration in due time. 

804 sites provided with a time extension (at our expense)

All our automated and manual checks left us with an impressively low number of sites that remained incompatible with the new MySQL version — below 0.001% of all. For these clients we provided a custom server setup where they would be able to use MySQL 5.7 for two additional months allowing them enough time to address significant query incompatibilities and to get ready for the new version. We believe each of our users should be given the option to receive the best service, so at this time we’ve absorbed the cost of maintaining the old version on additional servers. 

Efficient server upgrade schedule paid off in fast problem resolution

One of the internal challenges during the process was to schedule the servers for upgrade so that we would have had enough people to not only address potential issues, but also complete the upgrade successfully in the shortest possible time frame. Based on our statistics from the dry runs, we could predict how many websites would have had issues per server, and therefore knew how many servers to schedule and how many technicians to staff so that we could address problems quickly. At some point, our process was so efficient that it allowed us to successfully upgrade as many as 180,000 websites in 24 hours! 

Timely and honest communication with customers

Those of you who’ve been customers for a while surely already know how much we value transparent and clear communication when it comes to events that impact your websites. This upgrade to MySQL8 was no exception. We notified each client at least seven days prior to the transition, informing them of the day and hours we would upgrade their websites (always non-business hours for their respective region). 

The Summary 

Our top priority in this upgrade process was that all sites would be fully functional as usual after the upgrade – no problems, just benefits from the newer MySQL. The outcome? We had a 99.99%+ success rate of the migration process! 

  • With solid planning, preparation and precise execution, we successfully upgraded roughly 3 million databases and made them fully compatible with MySQL 8 without any work for our clients. 
  • It took us only 63 migration days to achieve this for all websites hosted on our platform, totally free of charge, all while making sure that every single client website had been thoroughly taken care of. Well, let’s not forget the month or two we invested in preparation work,including research, dry runs, and automations.
  • A special team of 34 people worked for a total of 1228 hours on the actual upgrade, completing the process with utmost efficiency and professionalism – it took them an average of seven minutes per server to switch and resolve issues. 

It was an enormous task on a staggering scale, especially considering the high bar we set for ourselves. But in the end all the hard work on our part paid off in absolutely no work for our clients. And that in itself, for us, is the end goal that justifies all the effort. 

Create Stunning Emails Fast with Our Free Email Templates (+ More Updates)

SiteGround Email Marketing Templates

Every business, whether it’s a physical store or an online shop, needs to use every tool available to grab and keep (potential) customer attention. Our latest release of free email templates is designed to do just that: make your email creation process smoother, more effective, and enjoyable. We’ve also introduced other exciting improvements including new integrations with popular WordPress lead generation forms, new email builder shortcuts, and more.

Read on to explore all these features and more in our latest update.

Effortless Email Creation with Templates

Email creation should be as easy as possible. To make this process easier, we’ve introduced ready-to-use templates on top of our intuitive no-code email builder, letting you create professional-looking emails with minimal effort. Imagine creating eye-catching emails in no time, impressing your clients, and freeing up valuable hours in your day.

These templates act as a starting point, allowing you to customize and tweak them to fit your business’s unique needs. Here’s how these templates can benefit you:

  • Simplify Your Workflow and Save Time: With our ready-to-use templates, you can streamline your email creation process, freeing up time to focus on other crucial business tasks.
  • Leverage Expert Best Practices – Benefit from the expertise of email marketing professionals. Our templates are designed following proven best practices to ensure your emails look professional and perform effectively, even if you’re just starting out. 
  • Drive Sales with Engaging Emails: Boost engagement and click-through rates with visually appealing templates designed to capture your readers’ attention and encourage them to take action.

Each template is designed and tested by our skilled email marketing team, ensuring quality and effectiveness.

There’s a Template for Every Need

Our first set of templates includes a wide range of designs perfect for different types of businesses and needs, from eCommerce and services to education and real estate. But don’t feel limited by these categories – get creative and customize them to fit your brand’s unique style. Ready to explore some of them?

Promotional Templates

Driving sales and showcasing your offerings is essential. Our promotional templates are crafted to help you present new products, special offers, and exclusive deals effectively.

Ecommerce Email Templates for Promotions

Perfect for showcasing new promotions and products to boost immediate sales. Whether you’re launching a new collection or running a special offer, these templates will grab your customers’ attention and encourage quick action.

Education Email Templates for Courses and Webinars

Ideal for promoting educational courses and upcoming webinars. These templates help you highlight key information about your courses and webinars, making it easy for potential students to enroll and stay informed.

Fitness and Sports Email Templates

Designed for gyms, trainers, and sports facilities to promote classes and services. Showcase your latest fitness programs and schedule classes to inspire and engage your clients.

Real Estate Email Templates for Property Listings

Tailored for real estate professionals looking to showcase properties and open houses. Use these templates to create stunning property listings, highlight open house events, and attract potential buyers or renters.

Restaurant Email Templates for Promotions

Perfect for promoting new menus, food delivery, and reservations. Keep your customers updated with the latest offerings, special promotions, and events to drive more foot traffic and reservations.

Service Industry Email Templates

Versatile templates for various service-oriented businesses to highlight offers and promotions. Whether you’re in website design, home repair, or any other service industry, these templates will help you communicate your value and attract new clients.

Newsletter Templates

Keeping your audience informed and engaged is crucial for building strong relationships and maintaining customer loyalty. Our newsletter templates are tailored to help you effortlessly share valuable content, ensuring your communications are always polished and professional.

Email Templates to Highlight Your Latest Content

Our templates are perfect for presenting new blog posts, articles, or updates, helping you engage your audience and drive traffic to your website.

Email Templates to Promote Products with Tips and Tricks

Enhance your product promotions by sharing useful tips and tricks. These templates allow you to provide practical advice and how-tos related to your products, demonstrating their value and encouraging purchases.

Email Templates to Share Expertise on Key Topics

Position yourself as an expert by sharing handy insights on relevant topics. Our templates help you present engaging content that educates your audience and builds your credibility in the industry.

Travel Email Templates to Showcase Your Journeys

Take your audience along on your journeys by sharing travel experiences and stories. These templates are ideal for creating captivating travel logs, highlighting destinations, and inspiring your audience with your adventures.

New Email Marketing Features and Updates

We’re excited to share some new enhancements alongside our latest email templates, designed to streamline your email creation process and help you grow your email list more efficiently. Here’s what we’ve added:

Customization is key, and now you can change the color of your email footer just like any other element in your email. This update allows you to maintain brand consistency and create visually appealing emails. If you missed our update, check out this video tutorial on how to fully customize your email campaign colors.

Added Shortcuts for Efficiency

To boost your speed and efficiency, we’ve introduced new keyboard shortcuts. These shortcuts streamline your email creation process, saving you time and making it easier to format and link content quickly, thereby enhancing your overall productivity.

Seamless Integrations for Lead Generation

Our email marketing platform now integrates seamlessly with top WordPress lead generation plugins, making it easier than ever to capture and nurture leads. Plus, we’re continuously expanding this list. Currently, the compatible plugins include:

Jumpstart Your New Email Campaign

There’s never been a better time to enhance your email marketing strategy. Our free promotional and newsletter templates are your gateway to crafting compelling, effective, and visually stunning emails that resonate with your audience in no time. Whether you’re aiming to drive sales, inform your readers, or build a community, our templates are designed to deliver results.

Special Offer: Get 80% Off SiteGround Email Marketing

Sign up today and enjoy our limited-time offer, giving you everything you need to craft engaging emails that drive results.

New: Premium Backup for Ultimate Peace of Mind

premium backups

Your website is the backbone of your online presence, representing countless hours of hard work, financial and marketing investment. At SiteGround, we understand the paramount importance of protecting this valuable asset. Knowing from experience that every website should have backups to restore from, over a decade ago, we introduced automated daily backups for every site hosted at SiteGround. Building on this foundation, later on we launched geographically distributed ones at no extra cost for our clients.

And now, we’re happy to introduce our newest Premium Backup solution designed to ensure that you can quickly create, restore and download from multiple backups of your website in any situation.

What is the new Premium Backup service?

Our Premium Backup service is a comprehensive solution that provides up to 60 additional backup copies of your site and allows downloading all your backups to your local machine. And that’s on top of the daily backups every SiteGround site comes with! 

Read more about the new Premium Backup:

Automatic Backups Made Every Hour

SiteGround’s Premium Backup includes hourly backups strategically created in the last 48 hours. This way you can easily restore a recent, up-to-date version of your website and  prevent data loss.

Hourly backups are a must-have for most websites, but especially for those whose content or backend are often updated, receive online orders or are using a lot of plugins for different functionalities. In case of an accident, an update gone wrong or anything that results in your website not looking or performing as expected, having a recent backup to restore from is absolutely crucial. Having multiple hourly backups enables you to easily locate the one you need to restore from and in just a few clicks specify whether you need a specific file, email or your whole website restored in an instant. 

On-demand Backups at Your Convenience

With our Premium Backup service, you get 5 on-demand backup slots for a full backup of your site, whenever you need it. If your plan already has on-demand backups included, those 5 will be added as additional slots you can use to create even more backups at different times. 

Introducing a big change? Testing a new design? Want to capture a version of your website that you may want to return to later? You can do all of this safely with an on-demand backup. Just log in to your Site Tools, name your new backup and once created, you can easily download and restore from later. 

Extra Daily Automatic Backups for Extended Coverage

When it comes to backups, the more the merrier. With our Premium Backup Service you get 7 additional automated daily backups on top of the ones included in your plan. This makes a total of up to 37 backup copies on shared hosting plans and 14 backup copies on Cloud. With an extended backup coverage you have more options to restore from and a larger period covered so you can rest assured that even older versions are safely stored and available for download. 

Convenient Restores and Backup Downloads

Our new premium backups also allow you to easily restore files, emails, databases, or your whole website. What is more, you can even download any backup to your local computer, where each downloaded backup contains the website’s files, emails and databases.

The download option adds one more layer of security allowing you to keep a backup of your site on your local machine, too. We highly recommend that such copies are created and kept by each site owner, as this increases the redundancy and minimizes further the risk of data loss.  

You can learn more on how to use our backup service in our detailed Backup Service Tutorial.

PHP 8.2 Becomes the Default PHP Version on All SiteGround Servers

php elephant and a laptop

As of today, PHP 8.2 is the default PHP version on the SiteGround hosting servers. PHP 8.2 has been available on our servers for quite some time, right after its release, and since then anyone was able to use it for their site through our PHP management tool. We are now making it the default PHP since it is already considered fully compatible with all applications on our infrastructure and is the version actively supported by the official PHP developers. Our clients will start enjoying the improved performance and security, as well as the new functionalities included in PHP 8.2 out of the box.

PHP 8.4: Stay Updated! 🚀 Check out our latest blog post to explore the newest features and enhancements in PHP 8.4.

New sites are now created on PHP 8.2 

All newly created sites are automatically configured to use PHP 8.2. This ensures that your new projects will take advantage of this PHP version right from their start.

Existing sites WITH Managed PHP service will be gradually updated by us

We are beginning to update all sites using our Managed PHP service to PHP 8.2. We are committed to ensure that this process goes as smoothly as possible and we will provide all the necessary information and support during the transition. 

  • You will be notified via email when your site(s) are scheduled for upgrade, giving you enough time to check and test them thoroughly, ensuring they are compatible with PHP 8.2. 
  • As part of our Expert Care services you will also be able to request a PHP compatibility check by our experts. 
  • Your current PHP version will remain available after the update, so you will be able to revert to it with a click through our PHP management tool if you need more time to work on your site’s compatibility.

Existing sites WITHOUT Managed PHP service should also consider updating  

We strongly recommend clients who are not using our Managed PHP service to upgrade to PHP 8.2 manually. PHP versions lower than 8.2 are no longer supported by the official developers and come with a security risk, and/or have reached end of life, which is when we have to remove them from our servers. The oldest PHP version now available on our servers – PHP 7.3 – will be removed in 2025.

Why Upgrade to PHP 8.2?

PHP 8.2 offers a number benefits, that would positively affect your site: 

  • PHP 8.2 guarantees faster execution time and reduced resource usage. Compared to PHP 7.4, which was the last default version before 8.2, PHP 8.2 has significantly better performance based on all the benchmark tests we have seen.
  • It offers access to the latest PHP functionalities and improvements, which you may check out in our previous article on the topic written by the PHP Evangelist Cal Evans.
  • Some of the new functionalities, such as the Read-Only properties and Deprecation of Dynamic properties end up generating a more secure code out of the box, which ultimately means a more secure website.
  • It is fully compatible with other software hosted on our platform. All major applications such as WordPress, Joomla, Drupal, etc. have already added support for PHP 8.2. 
  • It is considered mature and is the main version actively supported by the PHP core developers, which guarantees it is kept well patched and secure.

Upgrading to MySQL 8 on All SiteGround Servers

laptop with MySQL version 8 logo

A few weeks ago we initiated an upgrade to MySQL 8 across our servers. That came as a result of a long process of monitoring and testing the compatibility of this version with our clients’ websites, until we concluded that MySQL 8 is highly compatible with major applications hosted on our platform and safe to switch to.

MySQL is a fundamental piece of software in our stack, used by the great majority of our clients to power up their databases. Its optimal functioning has a great impact on the overall website performance and availability. That is why the SiteGround team dedicates a lot of resources to optimize and customize our MySQL, always aiming to squeeze out better and better performance. To achieve this goal over the years, we introduced various customizations such as our unique MySQL setup, and we carefully plan and test any new MySQL version upgrades, making sure the benefits outweigh the potential damages such an upgrade could bring. We are now confident that MySQL version 8 is largely compatible and our clients can safely take advantage of the enhanced database performance, scalability, and coding optimizations it brings along.

What is the plan for the MySQL update?

First, we would like to announce that all new websites created on our shared servers and all newly created cloud accounts now come with MySQL 8 by default.


Second, the migration process to MySQL 8 of existing shared sites is now in progress. Once our shared servers are updated, we will start updating the Cloud instances too. The process will continue in the next few months. According to our schedule, we plan to have migrated all our customers to MySQL 8 by the end of June this year.

To make the transition as easy and smooth for you as possible, we are sending you emails at least one week in advance to inform you on what dates exactly we are going to upgrade your website to MySQL 8. The upgrade procedure is performed late at night when the traffic to the server is minimal. A brief service interruption may occur while updating the software. No action is required on your side in relation to the migration.

What is new in MySQL 8?

MySQL 8 introduces a variety of new features and improvements of old functionalities all aiming to improve the overall performance and scalability as well as developer experience. Here are some of the most notable ones.

Better performance and scalability

MySQL 8 offers better performance and scalability. Benchmark tests show better results in terms of both performance and scalability for MySQL 8 compared to MySQL 5.7. The tests show that MySQL 8 is handling read/write operations much better and the number of processed transactions is much higher.

Furthermore, the tests show that MySQL 8 utilizes the hardware much better compared to 5.7.

Here are some of the improvements that make this possible:

  • Scaling Read/Write Workloads

MySQL 8 shows better performance on intensive read/write and more than 2 times better performance on high loads is observed compared to MySQL 5.7.

  • Better Performance upon High Contention Loads

Performance for high contention workloads has been significantly improved in MySQL 8. A high contention workload occurs when multiple transactions are waiting for a lock on the same row in a table, causing queues of waiting transactions.

In MySQL 8, such bursts are dealt with much better in terms of transactions per second and latency. That leads to better hardware utilization (efficiency), as the system needs less spare resources and can thus run with a higher average load.

  • Native partitioning/InnoDB Pool Enhancement

MySQL 8 supports native partitioning for the InnoDB engine. That allows you to split large tables into smaller partitions. This can improve query performance and reduce storage requirements, especially for large tables. The new MySQL version also introduces enhancements of the InnoDB pool. The pool is responsible for caching the data and reducing I/O operations.

Common table expressions (CTEs)

With the latest MySQL 8 version, you can now take advantage of common table expressions as well. A common table expression is a result set which exists only temporarily while executing a statement that can later be used in the same statement.

These CTEs allow for creating more complex queries by using simpler blocks, based on temporary tables. In other words, common table expressions allow the usage of named temporary result sets.

Default character change

The default character in MySQL 8 is changed to utf8mb4.

One of the most notable differences between utf8, utf8mb3, and utf8mb4 is the maximum number of bytes per character. While utf8 and utf8mb3 can only store characters in the BMP (Basic Multilingual Plane) of Unicode, utf8mb4 can store characters in the Supplementary Plane. utf8mb4 supports a wide range of characters, including emojis and other special characters.

Invisible indexes

Another new feature in MySQL 8 are the invisible indexes. Generally, indexes are used by the MySQL query optimizer to improve the speed with which data is retrieved, while invisible indexes are the ones that are hidden from the MySQL query optimizer and make it possible to test removing an index on query performance, without making a destructive change.

For example, if you are working with a very large table with a few indexes, and you want to optimize it further by removing certain indexes and adding new ones. Imagine that you know that you will need these indexes in the future. Removing them in the first place might be dangerous, because building them again later on takes lots of resources. To avoid this, you can now simply use invisible indexes – make some existing ones into invisible ones, test whatever you need with the new ones, and then bring them back, when needed, by making them visible again.

Why is now the right time to migrate?

As MySQL is such a fundamental technology, major updates happen rarely and take a long time to be universally adopted. MySQL 8 was first released in 2018, but it took several years for the majority of the websites and their underlying applications to become compatible with it. We were constantly monitoring the level of compatibility and have chosen the current update time, as we have seen that now the risk of negatively impacting a website with the upgrade has greatly diminished. Since the update started a few weeks ago, we have already seamlessly moved hundreds of thousands of sites to MySQL 8.

Introducing Google Workspace – The Ultimate Collaboration and Productivity Toolkit, Now at SiteGround

Introducing Google Workspace at SiteGround

In today’s digital world, the way we work has evolved significantly. Businesses and individuals alike need tools that enable them to collaborate efficiently, communicate effectively, and maximize productivity – regardless of location or device. That’s why we are thrilled to announce that SiteGround is now offering Google Workspace, the leading suite of collaboration and productivity tools trusted by millions of people and businesses worldwide.

What sets our Google Workspace offering apart is the seamless integration with our hosting services. As a SiteGround customer, you can now order and manage your Google Workspace plan directly from the same Client Area where you manage your hosting account. This means you have a single, centralized hub for all your digital services, making administration and management a breeze. And the best part – you’ll benefit from the same exceptional support you’ve come to expect from SiteGround, now extended to your Google Workspace.

Why Google Workspace?

Google Workspace brings together a powerful set of tools, including high-quota professional Gmail, Drive, Docs, Sheets, Slides, Meet, and more – all designed to help you work smarter and achieve more. Whether you’re a freelancer, small business owner, or part of a growing team, Google Workspace provides everything you need to streamline your workflow and take your productivity to new heights.

Professional Gmail with High Storage

First impressions matter, and having a professional email address that uses your own domain name can significantly boost your credibility and brand image. With Google Workspace, you get an ad-free Gmail account that offers ample storage space (up to 5TB per user), advanced spam protection, and a host of email management features. Say goodbye to generic email addresses and hello to a polished, professional online presence.

Supercharged Productivity

Google Workspace equips you with a suite of intuitive, cloud-based tools that make creating, storing, and managing documents and files effortless. With Google Docs, Sheets, and Slides, you can easily create and edit documents, spreadsheets, and presentations, while Google Drive provides secure cloud storage for all your important files. These tools are designed to work seamlessly together, allowing you to access, edit and manage your work from any device, anytime – even offline. 

By simplifying your workflow and enabling you to get more done in less time, Google Workspace helps you focus on what matters most – growing your business.

Seamless Collaboration

Effective communication and collaboration make all the difference when working in teams or doing business online. Google Workspace offers a range of powerful tools to help you stay connected and work together efficiently, no matter where you are. 

Google Meet allows you to host high-quality video conferences with team members, clients, or anyone else, while Google Chat provides instant messaging capabilities for quick, informal conversations. 

With Google Calendar, you can easily schedule meetings, manage your time, and stay on top of deadlines. These tools work together seamlessly, making collaboration feel effortless and natural.

Superb Support & Management by SiteGround

By getting your Google Workspace with SiteGround, you not only benefit from the convenience of unified billing but also gain access to our top-rated 24/7 support. With SiteGround’s commitment to exceptional customer service, you can rest assured that any questions or concerns will be addressed promptly and professionally. Plus, you can easily manage your Google Workspace subscription directly from your SiteGround Client Area for a seamless, all-in-one management.

20 Years SiteGround: 20 Lessons from Two Decades in Business

20 years SiteGround

In 2024, we celebrate a huge milestone – 20 years in the web hosting business. In our dynamic sector, such milestones are not only markers of time, they are indicators of hard work, adaptability, striving for excellence, and staying true to your values. Our journey was filled with all of that and a lot more!

For two decades, SiteGround has been at the forefront of the web hosting industry, helping millions of creative and ambitious individuals start their online presence. Our journey has been nothing short of inspiring, filled with challenges, growth, learning, and most importantly, the loyalty and support of our clients and partners.

A Look Back

The story of SiteGround began in 2004 with a dream: we wanted to create a hosting service that redefines the standards in this field. We weren’t happy with the level of service offered at the time, so we rolled up our sleeves to build the service we would like to use ourselves. In the beginning, our team was very small and everyone was doing everything, wearing multiple hats. At the end of the first intense year, we got a few hundred clients.

Today, SiteGround is a family of over 500 smart, enthusiastic, and hardworking people. Our hosting platform is home to more than 3 Million domains, and our data centers are spread over 6 continents. All these achievements are the result of our commitment to excellence, innovation, and customer satisfaction.

20 Valuable Lessons from 20 Years in Business

Through the past 20 years, we’ve witnessed many changes and developments – in technology, in our industry, in consumer behavior, and in the way people work. We’ve also learned invaluable lessons along the way.

We feel these extend beyond the web hosting field and apply to any online venture or business. From adapting to technological changes to creating strong client relationships, each experience has helped us grow. For our 20th anniversary, we want to share the lessons we learned, hoping to help you on your way to success.

And that’s not all – on our 20th-anniversary website, you will also find links to our special giveaway featuring exclusive 20th-anniversary merch. Join us in celebrating this milestone and stand a chance to win limited edition SiteGround swag.

A Big Thank You

As we celebrate our 20th-anniversary milestone, we do so with gratitude to our clients who have entrusted us with their websites and businesses, to our team members for their dedication and passion, and to our partners for their loyalty and cooperation. We begin our next chapter with even more enthusiasm for the opportunities ahead, and commitment to keep our top-notch hosting service. Here’s to the next 20 years of success together!

Email Marketing Service Updates: More value and flexibility to boost your email marketing success [January]

SiteGround Email Marketing January Updates

SiteGround Email Marketing tool keeps getting better and better! This month alone, we launched several exciting new features that make it even easier to collect leads, create emails and send campaigns, and get results!

Integration with Elementor Pro and Contact Form 7 plugins

Our main mission is to help you collect and turn website visitors into paying customers using email marketing. That is why we created a Lead generation plugin for WordPress that makes it easy to add subscription forms to your site. Plus, we are proactively building integrations with other popular WordPress lead generation plugins that will automatically add new leads to your SiteGround Email Marketing tool, and have more options to grow your list.

Our latest integrations serve the users of Elementor Pro forms and Contact Form 7. If you have any of these plugins installed on your website, you need to add and activate SiteGround’s Lead generation plugin, which will start doing its magic and automatically populate your leads from Elementor Pro or Contact Form 7 into the Email Marketing tool.

Use any domain to send emails with our tool

You can now send email campaigns through our Email Marketing tool using any domain, even for websites not hosted by us. This means you can add SiteGround Email Marketing to all your sites, regardless of where they are hosted. This new feature extends our services to a broader range of domains, offering you more flexibility and options to grow your marketing efforts.

The success of your emails equally depends on your copy and your images. While email copy writing is already really easy with our integrated AI writing assistant, getting fancy images for your emails has been a wild card. Many users would either shop stock photos or hire photographers to create custom looks for their campaigns. Pretty costly and time-consuming. That is why we are now excited to introduce our free AI-generated image gallery – with tons of images across topics and styles, it allows you to build engaging emails easily, quickly, and at no extra cost!

Save your custom email templates

By popular demand, SiteGround Email Marketing users can now save custom templates. Imagine you create an email design you love. Now, you can save it and use it again whenever you want. This means you don’t have to start from scratch every time you send an email, and your emails will look consistently awesome!

Add bullet points and numbered lists 

You can now use bullets and numbered lists to organize and structure your content in a more easily readable format. Bulleted and numbered lists break down information into manageable chunks, making your emails easier to skim and understand, which is very important considering the attention span we people have nowadays. And it also highlights key points, increasing the likelihood of your audience taking the desired action. This feature is designed to improve user experience and engagement, ultimately boosting your email’s success.