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Introducing Google Workspace – The Ultimate Collaboration and Productivity Toolkit, Now at SiteGround

Introducing Google Workspace at SiteGround

In today’s digital world, the way we work has evolved significantly. Businesses and individuals alike need tools that enable them to collaborate efficiently, communicate effectively, and maximize productivity – regardless of location or device. That’s why we are thrilled to announce that SiteGround is now offering Google Workspace, the leading suite of collaboration and productivity tools trusted by millions of people and businesses worldwide.

What sets our Google Workspace offering apart is the seamless integration with our hosting services. As a SiteGround customer, you can now order and manage your Google Workspace plan directly from the same Client Area where you manage your hosting account. This means you have a single, centralized hub for all your digital services, making administration and management a breeze. And the best part – you’ll benefit from the same exceptional support you’ve come to expect from SiteGround, now extended to your Google Workspace.

Why Google Workspace?

Google Workspace brings together a powerful set of tools, including high-quota professional Gmail, Drive, Docs, Sheets, Slides, Meet, and more – all designed to help you work smarter and achieve more. Whether you’re a freelancer, small business owner, or part of a growing team, Google Workspace provides everything you need to streamline your workflow and take your productivity to new heights.

Professional Gmail with High Storage

First impressions matter, and having a professional email address that uses your own domain name can significantly boost your credibility and brand image. With Google Workspace, you get an ad-free Gmail account that offers ample storage space (up to 5TB per user), advanced spam protection, and a host of email management features. Say goodbye to generic email addresses and hello to a polished, professional online presence.

Supercharged Productivity

Google Workspace equips you with a suite of intuitive, cloud-based tools that make creating, storing, and managing documents and files effortless. With Google Docs, Sheets, and Slides, you can easily create and edit documents, spreadsheets, and presentations, while Google Drive provides secure cloud storage for all your important files. These tools are designed to work seamlessly together, allowing you to access, edit and manage your work from any device, anytime – even offline. 

By simplifying your workflow and enabling you to get more done in less time, Google Workspace helps you focus on what matters most – growing your business.

Seamless Collaboration

Effective communication and collaboration make all the difference when working in teams or doing business online. Google Workspace offers a range of powerful tools to help you stay connected and work together efficiently, no matter where you are. 

Google Meet allows you to host high-quality video conferences with team members, clients, or anyone else, while Google Chat provides instant messaging capabilities for quick, informal conversations. 

With Google Calendar, you can easily schedule meetings, manage your time, and stay on top of deadlines. These tools work together seamlessly, making collaboration feel effortless and natural.

Superb Support & Management by SiteGround

By getting your Google Workspace with SiteGround, you not only benefit from the convenience of unified billing but also gain access to our top-rated 24/7 support. With SiteGround’s commitment to exceptional customer service, you can rest assured that any questions or concerns will be addressed promptly and professionally. Plus, you can easily manage your Google Workspace subscription directly from your SiteGround Client Area for a seamless, all-in-one management.

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20 Years SiteGround: 20 Lessons from Two Decades in Business

20 years SiteGround

In 2024, we celebrate a huge milestone – 20 years in the web hosting business. In our dynamic sector, such milestones are not only markers of time, they are indicators of hard work, adaptability, striving for excellence, and staying true to your values. Our journey was filled with all of that and a lot more!

For two decades, SiteGround has been at the forefront of the web hosting industry, helping millions of creative and ambitious individuals start their online presence. Our journey has been nothing short of inspiring, filled with challenges, growth, learning, and most importantly, the loyalty and support of our clients and partners.

A Look Back

The story of SiteGround began in 2004 with a dream: we wanted to create a hosting service that redefines the standards in this field. We weren’t happy with the level of service offered at the time, so we rolled up our sleeves to build the service we would like to use ourselves. In the beginning, our team was very small and everyone was doing everything, wearing multiple hats. At the end of the first intense year, we got a few hundred clients.

Today, SiteGround is a family of over 500 smart, enthusiastic, and hardworking people. Our hosting platform is home to more than 3 Million domains, and our data centers are spread over 6 continents. All these achievements are the result of our commitment to excellence, innovation, and customer satisfaction.

20 Valuable Lessons from 20 Years in Business

Through the past 20 years, we’ve witnessed many changes and developments – in technology, in our industry, in consumer behavior, and in the way people work. We’ve also learned invaluable lessons along the way.

We feel these extend beyond the web hosting field and apply to any online venture or business. From adapting to technological changes to creating strong client relationships, each experience has helped us grow. For our 20th anniversary, we want to share the lessons we learned, hoping to help you on your way to success.

EXPLORE OUR 20TH ANNIVERSARY LESSONS

And that’s not all – on our 20th-anniversary website, you will also find links to our special giveaway featuring exclusive 20th-anniversary merch. Join us in celebrating this milestone and stand a chance to win limited edition SiteGround swag.

A Big Thank You

As we celebrate our 20th-anniversary milestone, we do so with gratitude to our clients who have entrusted us with their websites and businesses, to our team members for their dedication and passion, and to our partners for their loyalty and cooperation. We begin our next chapter with even more enthusiasm for the opportunities ahead, and commitment to keep our top-notch hosting service. Here’s to the next 20 years of success together!

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How Oasis Real Estate Boosted Email Performance by 30% with SiteGround Email Marketing

How Oasis Real Estate Boosted Email Performance by 30% with SiteGround Email Marketing

Meet Guillermo from Oasis Real Estate, a real estate agency based in California. Guillermo’s journey with email marketing began much like any other – searching for the right tool to connect with customers, promote events, and grow his contact list. For Oasis Real Estate, the search for an effective communication strategy led them to SiteGround’s Email Marketing Tool – a decision that not only streamlined their email marketing processes but also boosted their email performance by an impressive 30%.

The Challenge of Complex Email Marketing Platforms

Before discovering SiteGround, Oasis Real Estate, like many other small businesses, navigated through a labyrinth of email marketing platforms. Each promised results but often at the cost of complexity and hidden headaches. That’s when SiteGround’s email marketing tool came into play, a breath of fresh air in a market cluttered with over-complicated platforms. It promised ease of use without compromising on the powerful features necessary for running successful email marketing campaigns. What he appreciates most about our tool is the straightforward, no-extra features approach that can disrupt the workflow, stating, “SiteGround Email Marketing has been the best so far,” valuing our tool’s focus on what’s essential for his business.

Why Email Marketing? 

For Guillermo, email marketing is the lifeline for nurturing client loyalty and generating new leads. He and his team found that emails with promotions and events are particularly effective for growing their customer base. It’s their way of delivering value that keeps clients coming back for more. 

Key Features That Deliver Results 

Since adopting the SiteGround Email Marketing tool, Oasis Real Estate has enjoyed a suite of features that have made all the difference:

  • Templates: The option to save your emails as templates allowed for quick and easy campaign creation, saving precious time and resources.
  • At-a-Glance Analytics: The current analytics provide essential insights that inform better decision-making.
  • Effortless Scheduling: The ability to schedule campaigns in advance ensured that messages reached clients at the optimal time.

Easy Lead Generation 

Oasis Real Estate were able to easily grow their contact list with the help of SiteGround’s Lead Generation plugin. Guillermo expressed his satisfaction with the sign-up forms, stating that they are now present on all of their pages. This means that they no longer have to spend extra time synchronizing leads manually, as the plugin handles it automatically. This simple process has saved them valuable time and made lead generation a lot easier.

Real Results 

How real? A 30% increase in open and click-through rates, translating to better engagement and more successful campaigns – since switching to SiteGround Email Marketing. That’s the kind of improvement that turns email marketing from a chore into a winning strategy.

Guillermo found that the SiteGround Email Marketing tool’s streamlined approach saved time across the board. From creating campaigns to managing contacts, every aspect of email marketing became more efficient, freeing up the team to focus on other critical areas of their business.

So, if you’re looking for a hassle-free email marketing solution you might want to give SiteGround Email Marketing a chance – it’s free for the first 30 days! Who knows? You might just be the next success story! 

GET STARTED TODAY
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Email Marketing Service Updates: More value and flexibility to boost your email marketing success [January]

SiteGround Email Marketing January Updates

SiteGround Email Marketing tool keeps getting better and better! This month alone, we launched several exciting new features that make it even easier to collect leads, create emails and send campaigns, and get results!

Integration with Elementor Pro and Contact Form 7 plugins

Our main mission is to help you collect and turn website visitors into paying customers using email marketing. That is why we created a Lead generation plugin for WordPress that makes it easy to add subscription forms to your site. Plus, we are proactively building integrations with other popular WordPress lead generation plugins that will automatically add new leads to your SiteGround Email Marketing tool, and have more options to grow your list.

Our latest integrations serve the users of Elementor Pro forms and Contact Form 7. If you have any of these plugins installed on your website, you need to add and activate SiteGround’s Lead generation plugin, which will start doing its magic and automatically populate your leads from Elementor Pro or Contact Form 7 into the Email Marketing tool.

Use any domain to send emails with our tool

You can now send email campaigns through our Email Marketing tool using any domain, even for websites not hosted by us. This means you can add SiteGround Email Marketing to all your sites, regardless of where they are hosted. This new feature extends our services to a broader range of domains, offering you more flexibility and options to grow your marketing efforts.

The success of your emails equally depends on your copy and your images. While email copy writing is already really easy with our integrated AI writing assistant, getting fancy images for your emails has been a wild card. Many users would either shop stock photos or hire photographers to create custom looks for their campaigns. Pretty costly and time-consuming. That is why we are now excited to introduce our free AI-generated image gallery – with tons of images across topics and styles, it allows you to build engaging emails easily, quickly, and at no extra cost!

Save your custom email templates

By popular demand, SiteGround Email Marketing users can now save custom templates. Imagine you create an email design you love. Now, you can save it and use it again whenever you want. This means you don’t have to start from scratch every time you send an email, and your emails will look consistently awesome!

Add bullet points and numbered lists 

You can now use bullets and numbered lists to organize and structure your content in a more easily readable format. Bulleted and numbered lists break down information into manageable chunks, making your emails easier to skim and understand, which is very important considering the attention span we people have nowadays. And it also highlights key points, increasing the likelihood of your audience taking the desired action. This feature is designed to improve user experience and engagement, ultimately boosting your email’s success.

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Leading the best employers ranking in Bulgaria with record engagement of 91%

With traditionally high results, in 2023 we led the ranking for the best employer in Bulgaria, reporting the highest percentage of engagement of our team – 91%. The study is conducted by ARS Bulgaria with the exclusive partnership of the global company Kincentric.

The Kincentric Best Employer program honors the best employers in the world based on the evaluation of their employees, as reported by an independent survey. It measures the four factors empirically proven to distinguish successful companies: employee engagement, business adaptability to innovation and customer needs, top and middle management, and good people development practices. Over the past five years, 4,000 organizations worldwide have examined their HR practices using this methodology. This year’s survey includes 48 Bulgarian companies, together with a total of over 2,500 worldwide.

This is our fifth Top Employer title using this methodology. Over the years, we maintained a steady engagement rate: between 85% and 89%. The results reported in the ARS survey for 2023 testify to the consistency of our company development both in terms of employee-oriented policies and in preserving the values ​​that are passed on to new colleagues and preserving the company culture despite growth. The result of 91% obtained in 2023 shows how we managed to surpass ourselves with the engagement rate, which is leading not only for the highly competitive IT industry, but also for the country as a whole. In addition, 90% of SiteGround-ers describe the culture as encouraging growth, learning and development among their employees; 93% indicated that the company was focused on customer satisfaction, and 92% believed that management was highly engaged with people and work needs.

“The commitment of our team proves that our constant efforts to create a motivating and inclusive work environment, good conditions for work-life balance and a responsible attitude not only to the people of SiteGround, but also to the society, are also key to our success as business”, commented Valentina Kozhouharova, SiteGround’s HR Manager.

“We congratulate SiteGround for their certification as the best employer in Bulgaria,” said Rumyana Boseva, CEO of ARS Bulgaria, Kincentric’s exclusive partner for Bulgaria. “The Kincentric methodology celebrates organizations’ outstanding achievements in creating a good work environment, positive culture and sustainable business results. SiteGround stands out from the rest with its strong employee and senior management commitment and talent developing focus.”

With three offices in Sofia, Plovdiv and Stara Zagora and a team of over 500 people we  are one of the leading and preferred employers in the country. What distinguished us is the investment and development of the team both in the direction of professional competences and as practices for the good physical and emotional health of people so that they can develop their full potential. We also offer numerous benefits, including reduced working hours on Fridays, its own restaurant and barista, its own gym, additional health insurance, annual medical check-ups, a psychological support program, massages, sports cards, a unique office environment, various traditional initiatives in supporting the physical, emotional, personal and professional development of employees and their families.

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Doing Good is in our DNA

Beyond providing top-notch web hosting solutions, and being one of the global leaders with a unique strategy for building innovative products and technologies, currently powering over 2.9 Million domains worldwide, SiteGround is passionate about making a positive impact on the world. In 2023, we continued to embody our CSR ethos by engaging in a diverse range of initiatives that support environmental sustainability, social welfare, and community development. 

SiteGrounders Caring for Communities

Our team has always been driven by a deep sense of giving back to the community. In 2023, we volunteered nearly 2,000 hours of our time and skills to various causes. We cleaned up, supported educational programs for children, and more. These efforts made a tangible difference in the lives of others, and we felt proud to be part of it.

SiteGround’s Generosity Extends Far and Wide

While our team members’ passion is inspiring, this attitude and dedication is taken up on a company level. In 2023, SiteGround’s leadership surpassed our expectations by donating nearly 1 Million BGN to CSR initiatives. These funds were used to support causes that align with our core values, such as environmental protection, education, and community development. We’ll briefly highlight just some of them which helped make the biggest impact on improving our society, environment and wellbeing this year:

Partnering for Innovation in Mountain Rescue

As SiteGround-ers we are always looking for innovative ways to make a difference. In 2023. To build on our past support for the Bulgarian Mountain Rescue Service, we wanted to help further by donating high-tech rescue drones for search and rescue operations. This innovative technology would help improve search efficiency and rescue times, saving lives in the process. 

The specialized drones are equipped with thermal-vision cameras, an advanced zoom, and premium performance for precise search and rescue operations of mountaineers in trouble. The four devices cover the territory of the main and busiest mountain ranges in our country – southern Central Balkan, Rila, as well as south-western Pirin, Slavyanka, and Belasitsa, which are all preferred destinations for mountain tourism. Over 2023, the bold Mountain Rescue team helped more than 2,500 people and conducted nearly 170 rescue operations in the high mountain. 

We are happy to make the crucial work of mountain rescuers safer, more efficient, and convenient. If you love to spend time in the mountains, like many people on the SiteGround team, don’t miss to take a look and download on your phone our mountain safety guide that can help anyone prepare for their hike. 

Think Pink for a Worthy Cause

During Breast Cancer Awareness Month (October, 2023), we launched a pink-themed fundraising campaign. We teamed up with the One of 8 Foundation for a campaign that could change lives. Our campaign encourage women to book a medical check up, and all people to spread  the #ThinkPink message. For each social media share we’ve donated 10 leva to the One in 8 Foundation. Our educational post about breast cancer was shared over 1085 times on social media, exceeding both our expectations and those of the foundation, which additionally meant we donated 10 850 BGN to the One in 8 Foundation for preventive screenings and early breast cancer diagnosis. 

Hopefully, the fact that the campaign gathered so much interest and reached so many people means we have made an even bigger impact raising more awareness and inspiring preventing action.

Earth Day Bingo: A Fun Way to Give Back

To celebrate Earth Day, we organized an engaging bingo challenge. It was a unique way to encourage our colleagues to adopt eco-friendly habits and learn more about environmental conservation. The challenge was not only fun but also generated a positive buzz throughout the company. 41% of all participants completed a full line in the Earth Day Bingo challenge, 11% of the participants who went above and beyond, completed the entire Bingo card. Our hope of the internal Earth Day Bingo campaign was to achieve a meaningful impact in our colleagues’ everyday lives. But it also achieved remarkable recognition and we were awarded first prize in the category “Green internal communication campaign“ at the renowned “The greenest companies in Bulgaria” awards. 

End of Year Charity Initiative & Bazaar 

During December our people’s incredible generosity helped us raise a whopping 10 900 leva during our Christmas Charity campaign to support the Children’s House at For Our Children Foundation, creating a warm family-like environment for the kids living there. To double the impact of our employees’ kindness, SiteGround has generously matched our donations, so the final amount donated is 21 800 leva! 

Our traditional Christmas Charity Bazaar supported 5 different NGO’s and their causes, and collected nearly 10 000 leva for “Ole Male” & “With a smile for you” – mothers & friends of children with disabilities, “SPHU Plovdiv” – people with disabilities, “Workshop for souvenirs and culture” – people from vulnerable groups, “Bulgarian Society for Bird Protection” – birds andd environment protection, “Сръчковците” – family-type accommodation center in Samokov.

Our CSR efforts are not just lip service; they reflect our core values and our desire to make a positive impact on the world, becoming an example of how businesses can use resources to make a difference. 

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Celebrating a Year of Website Success: Your Website Year in Review

website year in review siteground 2023

As we wave goodbye to the passing year, we invite you to take a moment and reveal the amazing transformation of millions of websites, hosted with SiteGround.

See how websites changed in 2023, explore website speed, security, sustainability, and more. View your customized report per website by clicking the Login button on our Website Year In Review page. Here’s a sneak peek of the milestones we achieved together this year. ❤️💪

Faster and Better-Performing Websites

In 2023, an impressive 85% speed boost was experienced by 82% of websites that migrated to SiteGround, thanks to our hosting infrastructure and numerous website optimization technologies. We continued to help clients make their websites faster after hosting with us.

Performance stats were delivered directly to our clients’ inboxes showing them what exactly they could improve on their websites, which led to an average 70% monthly performance score for SiteGround-hosted sites. The expansion of our global data center and CDN network was another milestone we’re proud of as it also contributed to improving the performance and loading speed of clients’ websites.

Even Stronger Website Security

We ensured extra peace of mind for website owners by keeping their sites safe on multiple levels. Every day, our AI brute-force prevention system blocks an average of 670,000,000 harmful requests, and our Spam Protection solution filters 12 million spam emails. We also proactively update our server software when major web threats appear to keep clients’ websites safe.

Thanks to this approach, in 2023, our users remained unaffected by the HTTP/2 Rapid Reset Attack, Exim’s mail vulnerability, and many others. On top of that, our customers achieved a 70% monthly security score on average, following the actionable tips regarding our suite of security tools, received in their monthly reports.

Empowered Small Businesses & Creators

In 2023, we were committed to helping clients not only with quality hosting but with more tools to grow their businesses online. With the launch of the SiteGround Email Marketing tool, we helped them elevate marketing communication easily, with no technical or design skills. Over 7,000 enthusiasts learned how to start their online business in just 30 days with our email course.

Greener Websites & Planet-friendly Initiatives

Minimizing websites’ carbon footprint was another priority for us. We’re happy that in the past 12 months, we provided sustainable hosting and multiple speed-boosting features to our clients that led to 3 times less CO2 emissions of the websites hosted on our platform, compared to the average site.

With the help of our customers and followers, we also planted a forest with 11,400 trees. With our support for the platform Tree Nation, a tree was planted for every single share of our Sustainability Report on social media. Isn’t that amazing!

Thank You for the Recognition!

Along with making clients’ websites greener, faster, and safer, in 2023, we made sure to support our users all the way. Our award-winning Customer Care and Support teams solved over 965,214 website requests this year with an average resolution time of 15 minutes on chat, and 20 minutes on tickets! No wonder they got a bronze Stevie Award for Customer Service Department of the Year after competing with teams from 61 nations.

Our AI assistant also helped deliver detailed information instantly, answering more than 110,000 questions just within the first couple of months since its release in 2023. But for you, the true impact of all these efforts is measured in client feedback. So we couldn’t wait for the results from our annual client survey to start coming in!

For a sixth consecutive year, our annual survey revealed a 98% Client Satisfaction Rate for our overall hosting service. It is based on our customers’ evaluation of our website security services, loading speed, server uptime, customer support, range of tools, additional services, and value for money. Thank you!

It’s an honor to watch your websites grow on our hosting platform – and here is to another year of online success!

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Protecting WordPress Websites from Critical SQL Injection Vulnerability in WP Fastest Cache Plugin

WordPress logo in shield

At SiteGround, we always take proactive measures to identify and address potential vulnerabilities promptly. This was the case with the latest critical vulnerability for WordPress sites using the popular WP Fastest Cache plugin. By upgrading the vulnerable WP Fastest Cache plugin to version 1.2.2, we remedied a critical SQL injection vulnerability within an hour since it was reported.

Understanding the Vulnerability

The WP Fastest Cache plugin is widely used to enhance website performance by generating static HTML files. However, versions prior to 1.2.2 of this plugin were found to have a severe SQL injection vulnerability, reported last week. This vulnerability allowed unauthenticated attackers to inject additional SQL queries into existing queries, potentially compromising the security of the website’s database.

This security flaw scored 9.8 out of 10, indicating its critical nature. As a result, it was crucial for us to take immediate action to protect our clients’ websites.

Upgrading the Plugin for Enhanced Security

To safeguard our clients’ websites, we proactively upgraded the WP Fastest Cache plugin on their behalf. Our dedicated team upgraded over 98% of the plugin users on our servers to version 1.2.2 . The mass upgrade was completed within an hour, effectively eliminating the critical SQL injection risk.

However, a very small portion of WordPress websites did not receive the plugin upgrade despite multiple attempts. If you are using the WP Fastest Cache plugin, please check your current version from the WordPress dashboard of your website. We strongly advise you to take action immediately and either manually upgrade the plugin to version 1.2.2 or remove it from your website altogether. With this upgrade, we ensure that your websites are protected against potential exploits and unauthorized access to sensitive information.

If you’re looking for a reliable alternative to the WP Fastest Cache plugin, we recommend trying the SiteGround WordPress Optimizer plugin. It’s trusted by over 1,000,000 WordPress webmasters, and is ranked among the best WordPress performance plugins by the WordPress community. It’s pre-installed by default for all SiteGround clients, and completely free and available to download on any other hosting provider, if you have WordPress websites hosted elsewhere.

Our Commitment to Website Security

At SiteGround, we continuously monitor the security landscape for potential vulnerabilities. We prioritize addressing critical security issues, even in the event of third-party plugins – like the SQL injection vulnerability in the WP Fastest Cache plugin. Our proactive approach in upgrading the plugin for our clients demonstrates our commitment to providing a secure hosting environment.

If you have any questions or concerns about the security of your website, our dedicated support team is available to assist you. We are here to ensure that your WordPress website remains safe and protected.

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New Email Marketing Features: AI Email Writer, Scheduling Emails, and more

New Email Marketing Features: AI Email Writer, Scheduling Emails, and more

The shopping season is upon us, and screens worldwide are about to start glittering with attractive deals. But here’s the burning question: How does your business break through the clutter and make those sales? 

Well, email marketing is your powerful ally and here at SiteGround you have the perfect tool to capture its potential. Designed for ease, our tool ensures even beginners can create and deliver professional emails that drive results. Even more, right on time for Black Friday, we are launching  fresh-out-of-the oven features – from special, pre-made Black Friday and Cyber Monday email templates and an AI email writer to smart scheduling options and a sprinkle of playful emojis.

Black Friday & Cyber Monday Email Templates That Help You Sell

Black Friday and Cyber Monday are fast approaching! And with so many preparations to do in so little time, your email marketing could be up for a challenge. But don’t worry, we’ve got you! To make sure your email campaigns are a success, we’ve made a set of pre-designed templates, which empower you to launch impactful email campaigns with just a few clicks. Dive in, make a few finishing touches and send away with ease.

Black Friday & Cyber Monday Email Templates That Help You Sell

AI Email Assistant That Writes For You 🤖 

Have you ever sat down to write an email and found that the words just won’t come? We’ve been there, staring at the black screen, the clock ticking away. But here’s the good news. With our powerful AI email writing assistant, those frustrating moments are a thing of the past. Just share a bit about what you want to say, set the mood, and watch the AI email writer craft the perfect message for you. 

AI Email Assistant That Writes For You

Scheduling Emails To Reach Your Audience At The Perfect Time ⏰

In the world of email marketing, timing can be the difference between engagement and being overlooked. That’s why we’re thrilled to introduce our new scheduling feature. Now, you can plan your email campaigns in advance, having the freedom of sending them whenever you want and ensuring they reach your audience at the perfect time. Whether you’re targeting early birds or night owls, different time zones or else, this feature ensures your emails land in the inboxes at just the right time.

Scheduling Emails To Reach Your Audience At The Perf

Supporting Emojis, Supporting Your Freedom of Expression 😍

In the digital age, emojis are the new universal language. And guess what? SiteGround’s email tool is now fluent in it! We now support emojis, allowing you to add a bit more character and flair to your emails. Whether it’s a smiley face to brighten someone’s day or a thumbs up for a job well done, let your emails speak louder and more expressively. 

Supporting Emojis, Supporting Your Freedom of Expression

We can’t wait to see how these new features transform your email campaigns and business results! As always, our mission is to make your online journey as delightful as possible, and we’re here to support you every step of the way. 

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[Webinar Q&A] Black Friday Success with Email Marketing

Webinar Q&A Black Friday Success with Email Marketing

Just in time for Black Friday, let’s see how effortlessly you can launch promotional emails or newsletters with our SiteGround Email Marketing tool – no marketing expertise required.

We hosted an insightful live webinar with our Innovations Director, Hristo Pandjarov, alongside Kiril Tsankov, the Lead Product Manager for our Email Marketing tool who showcased the simplicity of our tool, but also shared best practices for email marketing that are designed to help your campaign’s success.

If you did not have a chance to attend, or you simply want to rewatch the session, you can now catch up with the recording of our Email Marketing live webinar on YouTube.

We also got a great deal of interesting questions, so we summarized the most popular ones, as well the ones that we didn’t have enough time to answer during the live webinar in the blog post below.

Integration and Compatibility

Is there a plugin for WordPress that people can sign up with and automatically be added to email groups?

We have designed a Lead Generation Plugin for WordPress specifically for our Email Marketing tool that allows users to easily create sign-up forms and automatically add people to email groups. Clients using the Email Marketing tool can download the plugin from the interface and it will soon be available in the wordpress.org/plugins repo. This streamlines the process of growing your email list and ensures that your audience segments are organized from the outset.

Can we use the email feature while having a Google Workspace with the same domain?

Yes, you can use our Email Marketing tool while having a Google Workspace with the same domain. The DNS change required for the setup of both products is completely different and there is absolutely no conflict in using the two products simultaneously. 

Is this service only compatible with WordPress websites?

SiteGround’s Еmail Мarketing tool is not limited to WordPress websites. It offers flexibility and can be integrated with any type of website, providing a robust solution for your email marketing needs regardless of the platform you use. Do bear in mind however, that our contact generation plugin is currently only available for WordPress websites.

List Management and Segmentation

Can this service handle an email list of 20,000 or more?

Our tool is capable of managing large email lists, including those with 20,000 and up to 50,000 contacts. This scalability ensures that as your business grows, your email marketing efforts can expand accordingly.

Can you segment lists with tags?

Yes you can! In SiteGround Email Marketings “tags” are called “Groups” and offer a simple, yet effective way of segmenting your audience. Using Groups, you can separate your contact list based on different demographics or interests and engage your subscribers with more personalized communication. A common example of this is creating one group for your Leads and another for Existing Customers. Using this approach, you can offer ongoing subscription benefits to your existing customers, while advertising a first-time sign-up incentive for your leads. 

Email Design

Yes, you can customize and add your brand logo to the emails sent through SiteGround’s Email Marketing tool. This ensures that your emails are not only visually appealing but also reflect your brand identity, building trust and recognition among your recipients. 

To customize your brand logo, all you need to do is go to the Email Marketing > Sender Details page and scroll down to the Brand Identity section and upload your logo. Bear in mind it’s a good idea to upload a high-resolution logo, so it does not appear pixelated on high-resolution devices. Even if you need to upload a larger image, fret not, as we will resize it appropriately to make sure it looks great in your campaigns. You can find all the extra details about what size logo to use in our knowledge base – here.

What if we have different styles for different groups; can we configure different template styles?

Not yet, but it will be available in the next few months. 

We know how tempting it can be to experiment with different designs targeting different segments and we are working to give you the flexibility to do so. However, we have to emphasize that for brand awareness purposes, it is better and quite important to adopt a single style of sending emails. That way you keep reinforcing the same brand visuals and your users get used to recognizing your brand. 

To achieve such a single style, users can conveniently tick the box “Apply this design to future campaigns” when sending an email, to ensure future campaigns are consistent with the chosen design.

Email Campaigns

Is this only for Black Friday campaigns?

No, SiteGround’s email marketing tool is not limited to Black Friday campaigns or other seasonal promotions. You can utilize this powerful tool for any project, be it announcing new product launches, sharing valuable content, or nurturing customer relationships throughout the year. We have focused our communication on the Black Friday topic since this is a prime time for email marketing campaigns, for which we have added special thematic layouts in the tool. 

User Experience and Accessibility

Can we add alt tags to the images?

With SiteGround’s Email Marketing tool, you can easily add alternative text (alt tags) to images in your emails. Alt tags not only ensure that visually impaired recipients can understand the content of your emails but also improve your email deliverability and search engine optimization (SEO) efforts.

Is there an option to “Unsubscribe” from these emails when clients desire to do so?

Yes, there is an unsubscribe link which is automatically added to every email you send through the tool, which recipients can use to unsubscribe from your list. Respecting your recipients’ preferences is crucial for maintaining a positive brand image and complying with email marketing regulations.Therefore, once a recipient has opted out of your mailing list, we will automatically exclude them from your future mailing attempts. Recipients can subscribe again to your email list by using a form on your website. Additionally, provided a recipient has consented to re-join your mailing list, you can send them a double opt-in Re-subscribe email through the system.