{"id":9688,"date":"2017-03-23T10:14:53","date_gmt":"2017-03-23T09:14:53","guid":{"rendered":"https:\/\/www.siteground.es\/blog\/?p=9688"},"modified":"2024-08-29T07:44:49","modified_gmt":"2024-08-29T07:44:49","slug":"estrategia-blog-siteground","status":"publish","type":"post","link":"https:\/\/www.siteground.es\/blog\/estrategia-blog-siteground\/","title":{"rendered":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo"},"content":{"rendered":"\n<iframe width=\"560\" height=\"315\" data-cookieblock-src=\"https:\/\/www.youtube.com\/embed\/s-BEPBr6tu8?si=HUEY6VtfrfPO5Xp9\" data-cookieconsent=\"marketing\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\n\n\n<p>Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras. Hoy, nuestro invitado es Cl\u00e1udio Russo y aprenderemos sobre la importancia de tener una buena estrategia. Palabras sabias de quien cre\u00f3 su blog como ejercicio de curso y ha acabado siendo referencia dentro del sector.<br><br>Tras conocer las opiniones de <a href=\"https:\/\/www.youtube.com\/watch?v=8yHTrZjD2as\" target=\"_blank\" rel=\"noopener noreferrer\">Jos\u00e9 Luis Perdomo<\/a>, <a href=\"https:\/\/www.youtube.com\/watch?v=vZvRdkDYbDQ\" target=\"_blank\" rel=\"noopener noreferrer\">Mari\u00e1n Garc\u00eda<\/a> y <a href=\"https:\/\/www.youtube.com\/watch?v=VB5CRnSVTzA\" target=\"_blank\" rel=\"noopener noreferrer\">Pablo Yglesias<\/a>, esta semana es el turno para el an\u00e1lisis Cl\u00e1udio Russo. Con \u00e9l descubriremos claves y consejos para transformar un blog en algo accesible para el gran p\u00fablico. El SEO, los contenidos, la difusi\u00f3n y presencia en Redes Sociales, el peso de la comunidad\u2026 todo cuanto rodea a un blog porque como \u00e9l mismo recuerda \u201cel \u00e9xito no se tiene, se trabaja\u201d.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p><strong>Cl\u00e1udio Russo<\/strong> ha conseguido que su blog sea uno de los m\u00e1s exitosos dentro del sector del marketing con m\u00e1s de 270.000 visitas mensuales. No es de extra\u00f1ar cuando sus contenidos ofrecen trucos, recursos y consejos para el \u00e9xito, no \u00fanicamente de un proyecto online, sino tambi\u00e9n para desarrollarse en el mundo del marketing y la comunicaci\u00f3n en la red.<\/p>\n\n\n\n<p>La pr\u00f3xima semana, el jueves, un nuevo invitado analizar\u00e1 las claves de sector porque nos encanta someter a examen todo lo que relaciona al mundo de los blogs, saber de su presente y tambi\u00e9n de su futuro junto a algunos de los mejores blogueros en habla hispana. Y, como no, compartirlo contigo.<\/p>\n\n\n\n<p>Si quieres ver todas las entrevistas publicadas, <a href=\"https:\/\/www.youtube.com\/playlist?list=PLRbexnq_Bm4bmoZNvHgAU5UgpW5fNeUtT\" target=\"_blank\" rel=\"noopener noreferrer\">acude a nuestro canal de Youtube<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras. Hoy, nuestro invitado es Cl\u00e1udio Russo y aprenderemos sobre la importancia de tener una buena estrategia. Palabras sabias de quien cre\u00f3 su blog como ejercicio de curso y ha acabado siendo referencia dentro del sector.Tras&hellip;","protected":false},"author":88,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2533],"tags":[],"class_list":["post-9688","post","type-post","status-publish","format-standard","hentry","category-novedades-de-producto"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v24.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo<\/title>\n<meta name=\"description\" content=\"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo | El blog de SiteGround\" \/>\n<meta property=\"og:description\" content=\"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\" \/>\n<meta property=\"og:site_name\" content=\"SiteGround\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-23T09:14:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-29T07:44:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/Siteground-Logo-on-white.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Garc\u00eda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Garc\u00eda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\"},\"author\":{\"name\":\"Ana Garc\u00eda\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de\"},\"headline\":\"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo\",\"datePublished\":\"2017-03-23T09:14:53+00:00\",\"dateModified\":\"2024-08-29T07:44:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\"},\"wordCount\":284,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\"},\"articleSection\":[\"Novedades de producto\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\",\"url\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\",\"name\":\"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo\",\"isPartOf\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#website\"},\"datePublished\":\"2017-03-23T09:14:53+00:00\",\"dateModified\":\"2024-08-29T07:44:49+00:00\",\"description\":\"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.\",\"breadcrumb\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newblog.siteground.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#website\",\"url\":\"https:\/\/newblog.siteground.com\/es\/\",\"name\":\"El blog de SiteGround\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newblog.siteground.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\",\"name\":\"SiteGround Espa\u00f1a\",\"url\":\"https:\/\/newblog.siteground.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg\",\"contentUrl\":\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg\",\"width\":166,\"height\":250,\"caption\":\"SiteGround Espa\u00f1a\"},\"image\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de\",\"name\":\"Ana Garc\u00eda\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g\",\"caption\":\"Ana Garc\u00eda\"},\"description\":\"Una mezcla de Geek y Arty. Siempre curiosa por conocer lo \u00faltimo tanto en marketing online como offline, as\u00ed como en nuevas tecnolog\u00edas. Como SiteGrounder me involucro en todas las \u00e1reas de la gesti\u00f3n de la marca, desde la estrategia de marketing, contenido, relaciones p\u00fablicas hasta eventos y mucho m\u00e1s.\",\"url\":\"https:\/\/newblog.siteground.com\/es\/author\/a-lopez\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo","description":"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/","og_locale":"en_US","og_type":"article","og_title":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo | El blog de SiteGround","og_description":"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.","og_url":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/","og_site_name":"SiteGround","article_published_time":"2017-03-23T09:14:53+00:00","article_modified_time":"2024-08-29T07:44:49+00:00","og_image":[{"width":1200,"height":400,"url":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/Siteground-Logo-on-white.jpg","type":"image\/jpeg"}],"author":"Ana Garc\u00eda","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ana Garc\u00eda","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#article","isPartOf":{"@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/"},"author":{"name":"Ana Garc\u00eda","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de"},"headline":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo","datePublished":"2017-03-23T09:14:53+00:00","dateModified":"2024-08-29T07:44:49+00:00","mainEntityOfPage":{"@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/"},"wordCount":284,"commentCount":0,"publisher":{"@id":"https:\/\/newblog.siteground.com\/es\/#organization"},"articleSection":["Novedades de producto"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/","url":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/","name":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo","isPartOf":{"@id":"https:\/\/newblog.siteground.com\/es\/#website"},"datePublished":"2017-03-23T09:14:53+00:00","dateModified":"2024-08-29T07:44:49+00:00","description":"Seguimos analizando el futuro de la blogosfera con los premiados y finalistas de la \u00faltima edici\u00f3n de los premios Bit\u00e1coras.","breadcrumb":{"@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/newblog.siteground.com\/es\/estrategia-blog-siteground\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/newblog.siteground.com\/es\/"},{"@type":"ListItem","position":2,"name":"La mejor estrategia para un blog de \u00e9xito con SiteGround y Cl\u00e1udio Russo"}]},{"@type":"WebSite","@id":"https:\/\/newblog.siteground.com\/es\/#website","url":"https:\/\/newblog.siteground.com\/es\/","name":"El blog de SiteGround","description":"","publisher":{"@id":"https:\/\/newblog.siteground.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/newblog.siteground.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/newblog.siteground.com\/es\/#organization","name":"SiteGround Espa\u00f1a","url":"https:\/\/newblog.siteground.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg","contentUrl":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg","width":166,"height":250,"caption":"SiteGround Espa\u00f1a"},"image":{"@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de","name":"Ana Garc\u00eda","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g","caption":"Ana Garc\u00eda"},"description":"Una mezcla de Geek y Arty. Siempre curiosa por conocer lo \u00faltimo tanto en marketing online como offline, as\u00ed como en nuevas tecnolog\u00edas. Como SiteGrounder me involucro en todas las \u00e1reas de la gesti\u00f3n de la marca, desde la estrategia de marketing, contenido, relaciones p\u00fablicas hasta eventos y mucho m\u00e1s.","url":"https:\/\/newblog.siteground.com\/es\/author\/a-lopez\/"}]}},"_links":{"self":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/9688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/users\/88"}],"replies":[{"embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/comments?post=9688"}],"version-history":[{"count":3,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/9688\/revisions"}],"predecessor-version":[{"id":17064,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/9688\/revisions\/17064"}],"wp:attachment":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/media?parent=9688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/categories?post=9688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/tags?post=9688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}