{"id":8998,"date":"2016-07-20T11:04:04","date_gmt":"2016-07-20T09:04:04","guid":{"rendered":"https:\/\/www.siteground.es\/blog\/?p=8998"},"modified":"2025-09-19T08:08:45","modified_gmt":"2025-09-19T08:08:45","slug":"webinars-blogs-wordpress","status":"publish","type":"post","link":"https:\/\/www.siteground.es\/blog\/webinars-blogs-wordpress\/","title":{"rendered":"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio"},"content":{"rendered":"\n<iframe width=\"560\" height=\"315\" data-cookieblock-src=\"https:\/\/www.youtube.com\/embed\/Qp_Q7bqgVK0?si=zWgE2_YA1Ap8XO0p\" data-cookieconsent=\"marketing\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\n\n\n<p>Ayer contamos con un ponente muy especial en nuestro webinar gratuito mensual sobre WordPress. <a rel=\"noopener noreferrer\" href=\"https:\/\/twitter.com\/luisete\" target=\"_blank\">Luis Rodr\u00edguez<\/a>, director y fundador del famoso blog Japonismo.com, estuvo con nosotros para hablarnos sobre \u201cLos blogs como herramienta de marketing online\u201d. Nos acompa\u00f1\u00f3 tambi\u00e9n como siempre <a rel=\"noopener noreferrer\" href=\"https:\/\/twitter.com\/fernandot\" target=\"_blank\">Fernando Tellado<\/a> que nos aport\u00f3 su visi\u00f3n y experiencia como bloguero, que tanto nos enriquece, siendo como ya sab\u00e9is el creador de ayudawp.com (el mayor blog sobre WordPress en espa\u00f1ol).<br><br>Tratamos diversos temas clave como la importancia de los blogs no s\u00f3lo para empresas sino tambi\u00e9n para particulares, incluso en estos tiempos en los que nos empe\u00f1amos en matarlos; los beneficios que nos pueden reportar; c\u00f3mo ser capaces de hacerlos evolucionar sin comprometer nuestra credibilidad como comunicadores; Black Hat SEO, publicidad encubierta, entre otros.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Como siempre en la \u00faltima parte del webinar nuestros expertos respondieron a las preguntas de los asistentes sobre blogs y WordPress.<\/p>\n\n\n\n<p>Si os lo perdisteis o si quer\u00e9is volverlo a ver, aqu\u00ed os dejamos el link al <a href=\"https:\/\/www.youtube.com\/watch?v=Qp_Q7bqgVK0\" target=\"_blank\" rel=\"noopener noreferrer\">v\u00eddeo<\/a> en nuestro canal de YouTube de SiteGround y aqu\u00ed ten\u00e9is el link a la <a href=\"https:\/\/www.slideshare.net\/SiteGround_ES\/presentacin-webinar-los-blogs-como-herramienta-de-marketing-online-64194596\" target=\"_blank\" rel=\"noopener noreferrer\">presentaci\u00f3n<\/a> de Luis. Adem\u00e1s, pod\u00e9is echar un vistazo a los comentarios en Twitter con el #SGwebinarBlogsWP.<\/p>\n\n\n\n<p>Nos vemos en septiembre con m\u00e1s webinars sobre WordPress. \u00a1Disfrutad del verano!<\/p>\n","protected":false},"excerpt":{"rendered":"Ayer contamos con un ponente muy especial en nuestro webinar gratuito mensual sobre WordPress. Luis Rodr\u00edguez, director y fundador del famoso blog Japonismo.com, estuvo con nosotros para hablarnos sobre \u201cLos blogs como herramienta de marketing online\u201d. Nos acompa\u00f1\u00f3 tambi\u00e9n como siempre Fernando Tellado que nos aport\u00f3 su visi\u00f3n y experiencia como bloguero, que tanto nos&hellip;","protected":false},"author":88,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2781,18,19],"tags":[],"class_list":["post-8998","post","type-post","status-publish","format-standard","hentry","category-entendiendo-el-hosting","category-webinars","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v24.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Webinar Blogs y WordPress por SiteGround<\/title>\n<meta name=\"description\" content=\"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio | El blog de SiteGround\" \/>\n<meta property=\"og:description\" content=\"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\" \/>\n<meta property=\"og:site_name\" content=\"SiteGround\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-20T09:04:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-19T08:08:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/Siteground-Logo-on-white.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Garc\u00eda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Garc\u00eda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\"},\"author\":{\"name\":\"Ana Garc\u00eda\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de\"},\"headline\":\"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio\",\"datePublished\":\"2016-07-20T09:04:04+00:00\",\"dateModified\":\"2025-09-19T08:08:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\"},\"wordCount\":236,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\"},\"articleSection\":[\"Entendiendo el Hosting\",\"Webinars\",\"WordPress\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\",\"url\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\",\"name\":\"Webinar Blogs y WordPress por SiteGround\",\"isPartOf\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#website\"},\"datePublished\":\"2016-07-20T09:04:04+00:00\",\"dateModified\":\"2025-09-19T08:08:45+00:00\",\"description\":\"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.\",\"breadcrumb\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/newblog.siteground.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#website\",\"url\":\"https:\/\/newblog.siteground.com\/es\/\",\"name\":\"El blog de SiteGround\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/newblog.siteground.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#organization\",\"name\":\"SiteGround Espa\u00f1a\",\"url\":\"https:\/\/newblog.siteground.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg\",\"contentUrl\":\"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg\",\"width\":166,\"height\":250,\"caption\":\"SiteGround Espa\u00f1a\"},\"image\":{\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de\",\"name\":\"Ana Garc\u00eda\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g\",\"caption\":\"Ana Garc\u00eda\"},\"description\":\"Una mezcla de Geek y Arty. Siempre curiosa por conocer lo \u00faltimo tanto en marketing online como offline, as\u00ed como en nuevas tecnolog\u00edas. Como SiteGrounder me involucro en todas las \u00e1reas de la gesti\u00f3n de la marca, desde la estrategia de marketing, contenido, relaciones p\u00fablicas hasta eventos y mucho m\u00e1s.\",\"url\":\"https:\/\/newblog.siteground.com\/es\/author\/a-lopez\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Webinar Blogs y WordPress por SiteGround","description":"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/","og_locale":"en_US","og_type":"article","og_title":"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio | El blog de SiteGround","og_description":"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.","og_url":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/","og_site_name":"SiteGround","article_published_time":"2016-07-20T09:04:04+00:00","article_modified_time":"2025-09-19T08:08:45+00:00","og_image":[{"width":1200,"height":400,"url":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/Siteground-Logo-on-white.jpg","type":"image\/jpeg"}],"author":"Ana Garc\u00eda","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ana Garc\u00eda","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#article","isPartOf":{"@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/"},"author":{"name":"Ana Garc\u00eda","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de"},"headline":"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio","datePublished":"2016-07-20T09:04:04+00:00","dateModified":"2025-09-19T08:08:45+00:00","mainEntityOfPage":{"@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/"},"wordCount":236,"commentCount":2,"publisher":{"@id":"https:\/\/newblog.siteground.com\/es\/#organization"},"articleSection":["Entendiendo el Hosting","Webinars","WordPress"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/","url":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/","name":"Webinar Blogs y WordPress por SiteGround","isPartOf":{"@id":"https:\/\/newblog.siteground.com\/es\/#website"},"datePublished":"2016-07-20T09:04:04+00:00","dateModified":"2025-09-19T08:08:45+00:00","description":"Ve el webinar \u201cLos blogs como herramienta de marketing online\u201d con Luis Rodr\u00edguez y Fernando Tellado para optimizar el uso de tu blog en tu estrategia.","breadcrumb":{"@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/newblog.siteground.com\/es\/webinars-blogs-wordpress\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/newblog.siteground.com\/es\/"},{"@type":"ListItem","position":2,"name":"Utiliza tu blog como herramienta de marketing online con nuestro webinar de julio"}]},{"@type":"WebSite","@id":"https:\/\/newblog.siteground.com\/es\/#website","url":"https:\/\/newblog.siteground.com\/es\/","name":"El blog de SiteGround","description":"","publisher":{"@id":"https:\/\/newblog.siteground.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/newblog.siteground.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/newblog.siteground.com\/es\/#organization","name":"SiteGround Espa\u00f1a","url":"https:\/\/newblog.siteground.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg","contentUrl":"https:\/\/newblog.siteground.com\/es\/wp-content\/uploads\/sites\/4\/2025\/01\/cropped-Siteground-Logo-on-white.jpg","width":166,"height":250,"caption":"SiteGround Espa\u00f1a"},"image":{"@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/a5eb8824ec8d1aa1e3390cbb44ee37de","name":"Ana Garc\u00eda","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/newblog.siteground.com\/es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/62095cfe5421f0efc291f4ad89d53bf2?s=96&d=mm&r=g","caption":"Ana Garc\u00eda"},"description":"Una mezcla de Geek y Arty. Siempre curiosa por conocer lo \u00faltimo tanto en marketing online como offline, as\u00ed como en nuevas tecnolog\u00edas. Como SiteGrounder me involucro en todas las \u00e1reas de la gesti\u00f3n de la marca, desde la estrategia de marketing, contenido, relaciones p\u00fablicas hasta eventos y mucho m\u00e1s.","url":"https:\/\/newblog.siteground.com\/es\/author\/a-lopez\/"}]}},"_links":{"self":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/8998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/users\/88"}],"replies":[{"embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/comments?post=8998"}],"version-history":[{"count":1,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/8998\/revisions"}],"predecessor-version":[{"id":17194,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/posts\/8998\/revisions\/17194"}],"wp:attachment":[{"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/media?parent=8998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/categories?post=8998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newblog.siteground.com\/es\/wp-json\/wp\/v2\/tags?post=8998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}