{"id":26055,"date":"2026-10-15T13:02:28","date_gmt":"2026-10-15T13:02:28","guid":{"rendered":"https:\/\/newblog.siteground.com\/en\/?p=26055"},"modified":"2026-10-15T13:02:44","modified_gmt":"2026-10-15T13:02:44","slug":"siteground-ecommerce-back-in-stock-notifications","status":"publish","type":"post","link":"https:\/\/www.siteground.com\/blog\/siteground-ecommerce-back-in-stock-notifications\/","title":{"rendered":"New in SiteGround Ecommerce: Back-in-stock notifications and product add-ons"},"content":{"rendered":"\n

Two updates just went live in SiteGround Ecommerce. Back-in-stock notifications now turn a sold-out product page into a waiting list, so the shoppers who wanted the item hear from you the moment it’s back. Meanwhile, product add-ons let shoppers choose extras in the same step as the purchase, so each order is worth more without a separate upsell step.<\/p>\n\n\n\n

<\/span>Back-in-stock notifications<\/strong><\/span><\/h2>\n\n\n\n

What are back-in-stock notifications?<\/strong><\/h3>\n\n\n\n

Back-in-stock notifications let shoppers leave their email on a sold-out product page and receive an automatic email when the item is restocked. In SiteGround Ecommerce, they work for whole products and for individual variations, such as a specific size or color.<\/p>\n\n\n\n

How back-in-stock notifications work<\/strong><\/h3>\n\n\n\n

Shoppers can sign up from any sold-out product page. On products with variations, the button follows the shopper’s choice: pick a size or color that’s out of stock, and Add to Cart switches to Notify Me for that exact variation.<\/p>\n\n\n\n

Logged-in shoppers sign up straight away. Guests, on the other hand, confirm their email address first, so every notification goes to a real address that asked for it.<\/p>\n\n\n\n

When the item is restocked, the email goes out automatically. If several items a shopper is waiting for come back within the same hour, they get one email instead of several.<\/p>\n\n\n\n

Back-in-stock notifications make the biggest difference in stores where stock runs out unevenly: clothing and shoes where the popular sizes go first, small-batch goods like candles or ceramics, and limited drops that sell out on launch day.<\/p>\n\n\n\n

Know what to reorder first<\/strong><\/h3>\n\n\n\n

Every Notify Me sign-up is also a vote for what to restock. SiteGround Ecommerce counts them in a new Restock Priority metric in your store analytics under Analytics \u2192 Products, so you can see which sold-out item has the most shoppers waiting and know what to reorder first.<\/p>\n\n\n\n

When cash for inventory is tight, that’s the difference between reordering what you think will sell and reordering what people have already asked for.<\/p>\n\n\n\n

<\/span>Product add-ons<\/strong><\/span><\/h2>\n\n\n\n

What are product add-ons?<\/strong><\/h3>\n\n\n\n

Product add-ons are extras a shopper chooses on the product page and pays for together with the product, like gift wrapping, engraving or insurance. They\u2019re part of the order rather than a separate listing, and they work with physical and service products. <\/p>\n\n\n\n

How product add-ons work<\/strong><\/h3>\n\n\n\n

You create each add-on in the Add-Ons section on a product\u2019s edit page, or from the Add-ons menu in the left sidebar, then decide how it behaves:<\/p>\n\n\n\n

    \n
  • Required or optional.<\/strong> Make it part of every order for that product, or leave it as a choice.<\/li>\n\n\n\n
  • Free or paid.<\/strong> Charge for engraving, include gift wrapping at no cost, or the other way round.<\/li>\n\n\n\n
  • Display.<\/strong> Choose how the options appear: colors, buttons, images, checkboxes, or an input field.\u00a0<\/li>\n\n\n\n
  • Quantity.<\/strong> Let shoppers pick more than one option, or set how many they want.<\/li>\n\n\n\n
  • Templates.<\/strong> Save any add-on as a template and attach it to other products without setting it up again.<\/li>\n<\/ul>\n\n\n\n

    After the sale, orders that include add-ons get a badge on the order page, so you can easily spot the ones that need extra work, like engraving or wrapping. If an add-on uses physical stock, such as gift boxes, you can track its stock too and see when it’s running low.<\/p>\n\n\n\n

    One thing to know: an add-on is refunded together with the product it belongs to, not on its own.<\/p>\n\n\n\n

    Add-on ideas for your store<\/strong><\/h3>\n\n\n\n

    The best add-ons are things shoppers already ask for after they’ve ordered, or would happily buy if they saw them at the right moment. A few places to start:<\/p>\n\n\n\n

    Store<\/strong><\/td>Add-on<\/strong><\/td>How to set it up<\/strong><\/td><\/tr>
    Jewelry<\/td>Engraving<\/td>Optional, paid<\/td><\/tr>
    Gifts and homeware<\/td>Gift wrapping<\/td>Optional, free or paid<\/td><\/tr>
    Electronics<\/td>Insurance<\/td>Optional, paid<\/td><\/tr>
    Toys<\/td>Batteries<\/td>Optional, paid, with a quantity<\/td><\/tr>
    Bakery<\/td>Birthday candles<\/td>Optional, paid, with a quantity<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

    <\/span>Which plans include these updates<\/strong><\/span><\/h2>\n\n\n\n

    Both features are live now and included in the 14-day free trial, so you can test them before you pick a plan.<\/p>\n\n\n\n

    Feature<\/strong><\/td>Plans<\/strong><\/td>Free trial<\/strong><\/td><\/tr>
    Back-in-stock notifications<\/td>Sell, Grow, Scale<\/td>Yes<\/td><\/tr>
    Product add-ons<\/td>Grow, Scale<\/td>Yes<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

    <\/span>How to get started<\/strong><\/span><\/h2>\n\n\n\n
      \n
    1. Log in to your Client Area and open your Ecommerce site’s Site Admin.<\/li>\n\n\n\n
    2. To turn on back-in-stock notifications, go to Settings \u2192 System Emails and switch on Back-in-Stock Notifications.\u00a0<\/li>\n\n\n\n
    3. To create an add-on, open a product and scroll to the Add-Ons section, then click Add New. Six templates come ready to use, or you can create your own.<\/li>\n\n\n\n
    4. Once shoppers start signing up for notifications, check Restock Priority under Analytics \u2192 Products before your next reorder.<\/li>\n<\/ol>\n\n\n\n

      The next time your best seller sells out, you’ll know exactly how many people are waiting for it, and they’ll hear from you the moment it’s back.<\/p>\n\n\n\n

      New to SiteGround, or don’t have an Ecommerce site yet? Try SiteGround Ecommerce free for 14 days, with both features included in the trial.<\/p>\n\n\n

      [103]<\/p>\n\n\n\n

      <\/span>Frequently asked questions<\/strong><\/span><\/h2>\n\n\n\n
      What is a back-in-stock notification?<\/strong><\/strong>

      A back-in-stock notification lets a shopper leave their email on a sold-out product page and get an automatic email when the item is restocked.<\/p> <\/div> <\/div>\n\n\n\n

      Can shoppers sign up for a specific size or color?<\/strong><\/strong>

      Yes. When a shopper picks a variation that’s out of stock, Add to Cart switches to Notify Me for that variation.<\/p> <\/div> <\/div>\n\n\n\n

      Do shoppers need an account to get notifications?<\/strong><\/strong>

      No. Logged-in shoppers sign up straight away, and guests confirm their email address first.<\/p> <\/div> <\/div>\n\n\n\n

      How do I know which sold-out items to restock first?<\/strong><\/strong>

      Every sign-up counts toward the Restock Priority metric in your store analytics, which shows which items have the most shoppers waiting.<\/p> <\/div> <\/div>\n\n\n\n

      What are product add-ons?<\/strong><\/strong>

      Extras like gift wrapping, engraving or insurance that shoppers choose on the product page and pay for together with the product.<\/p> <\/div> <\/div>\n\n\n\n

      Can I reuse an add-on across products?<\/strong><\/strong>

      Yes. Save it as a template and add it to other products without setting it up again.<\/p> <\/div> <\/div>\n\n\n\n

      Can I refund an add-on separately from the product?<\/strong><\/strong>

      No. An add-on is refunded together with the product it belongs to.<\/p> <\/div> <\/div>\n\n\n\n

      Which plans include these updates?<\/strong><\/strong>

      Product add-ons are available on Grow and Scale, for physical products and services. Back-in-stock notifications are available on Sell, Grow and Scale. You can set both up during the free trial, though notifications only reach shoppers once your site is live.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"Two updates just went live in SiteGround Ecommerce. Back-in-stock notifications now turn a sold-out product page into a waiting list, so the shoppers who wanted the item hear from you the moment it's back. Meanwhile, product add-ons let shoppers choose extras in the same step as the purchase, so each order is worth more without…","protected":false},"author":135,"featured_media":26056,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2018],"tags":[],"class_list":["post-26055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates"],"yoast_head":"\nBack-in-Stock Notifications & Add-Ons in SiteGround Ecommerce : SiteGround Blog<\/title>\n<meta name=\"description\" content=\"Recover sales lost to stockouts and earn more from each order. 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