{"id":24668,"date":"2026-04-08T07:55:16","date_gmt":"2026-04-08T07:55:16","guid":{"rendered":"https:\/\/newblog.siteground.com\/en\/?p=24668"},"modified":"2026-04-08T07:58:15","modified_gmt":"2026-04-08T07:58:15","slug":"client-story-stormdesign","status":"publish","type":"post","link":"https:\/\/www.siteground.com\/blog\/client-story-stormdesign\/","title":{"rendered":"200+ client websites managed. Zero support calls in a year."},"content":{"rendered":"\n<p>Most web agency owners don&#8217;t think about hosting until something goes wrong. Jesmond Darmanin thought about it for two weeks straight: during a \u201choliday\u201d in Greece, on his phone, with 85 client websites to move.<\/p>\n\n\n\n<p>Jesmond Darmanin has been running the web design and branding agency <a href=\"https:\/\/storm-design.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">Storm Design<\/a> since he was 17. Twenty-five years later, it&#8217;s <strong>one of Malta&#8217;s most established digital agencies<\/strong>. For years, he managed his own servers through cloud providers. It worked, until it didn&#8217;t.<\/p>\n\n\n\n<p>That was enough. He moved everything to SiteGround, and the hosting emergencies that used to be a regular part of his life simply stopped. But it wasn&#8217;t always that way.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"509\" src=\"https:\/\/newblog.siteground.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Screenshot-2026-04-08-at-10.19.12-1024x509.jpeg\" alt=\"Infographic showing Storm Design's results with SiteGround: portfolio grew from 85 to 200+ websites, with zero client churn, zero hosting emergencies, and zero support calls in the past year\" class=\"wp-image-24667\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-self-managed-hosting-really-costs-you\"><span class=\"ez-toc-section\" id=\"what-self-managed-hosting-really-costs-you\"><\/span>What self-managed hosting really costs you<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>For a technically capable team, managing your own cloud server seems like the smart, cost-effective choice. Full control, low monthly bill. But what it comes down to is that every security gap is yours to catch, including the ones introduced by a routine software update.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-hack-that-took-85-sites-offline\">The hack that took 85 sites offline<\/h3>\n\n\n\n<p>A dreaded update had opened a vulnerability. One hour before his flight to Greece, Jesmond got the notification: his server had been compromised. Eighty-five client websites were down or barely loading.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emergency remote <strong>cleanup by an external company: \u20ac1,000<\/strong><\/li>\n\n\n\n<li>Server back online for <strong>only two days<\/strong><\/li>\n\n\n\n<li>Then compromised again, through<strong> a backdoor the cleanup had missed<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-maintenance-problem\">The maintenance problem<\/h3>\n\n\n\n<p>The emergencies were just part of it. Every software update required a server restart, and <strong>every restart meant downtime.<\/strong> With clients in different time zones, there was no safe window to take things offline. Complaints accumulated.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;I did lose clients because of the downtime. They told me we&#8217;re going to have to switch hosts.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">The client cost<\/h3>\n\n\n\n<p>Hosting issues were costing Storm Design somewhere between <strong>5\u201310% of its client base <\/strong>every year. When other businesses depend on you to keep their websites running, that&#8217;s not just lost revenue. It&#8217;s trust you don&#8217;t get back easily.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"the-checklist-that-led-to-siteground\"><\/span>The checklist that led to SiteGround<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>With 85 sites needing an immediate new home, Jesmond wasn&#8217;t shopping casually. He needed something specific:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Security<\/strong> handled at the hosting level, not by his team<\/li>\n\n\n\n<li>Reliable, automated <strong>backups<\/strong><\/li>\n\n\n\n<li><strong>One back-end<\/strong> for managing all client sites<\/li>\n\n\n\n<li><strong>A migration process<\/strong> that didn&#8217;t require moving databases by hand<\/li>\n<\/ul>\n\n\n\n<p>SiteGround wasn&#8217;t a completely unfamiliar name. He&#8217;d worked inside a client&#8217;s account before and had seen the tools. When he cross-referenced it against other well-known providers, the reputation held up, and he decided to give it a go.<\/p>\n\n\n\n<p>What followed was not the relaxing Greek holiday he&#8217;d planned. He completed most of the migration from his phone, on buses and trains, while the trip carried on around him.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"the-tools-that-cut-hours-from-the-weekly-workload\"><\/span>The tools that cut hours from the weekly workload<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The improvements Jesmond noticed after switching went beyond traffic and rankings. They showed up in the day-to-day work of managing a growing portfolio of client websites.<\/p>\n\n\n\n<p>Tools that previously required third-party plugins or manual setup were now built into SiteGround&#8217;s backend:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.siteground.com\/kb\/types-ssl-certificates-siteground-offer\/\" target=\"_blank\" rel=\"noreferrer noopener\">SSL certificates<\/a> installed in a click<\/li>\n\n\n\n<li><a href=\"https:\/\/www.siteground.com\/kb\/backup-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">Automatic backups<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.siteground.com\/tutorials\/wordpress\/speed-optimizer\/image-optimizations\/\" target=\"_blank\" rel=\"noreferrer noopener\">Built-in image optimization<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.siteground.com\/tutorials\/staging\/\" target=\"_blank\" rel=\"noreferrer noopener\">Staging environments<\/a> for testing changes before they touched live sites<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.siteground.com\/kb\/how-to-login-to-wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">One-click WordPress login<\/a>, no individual site logins needed<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;The option to simply go into the account and click WordPress login and not have to manually log into the websites: that was a huge time-saving.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>Team access got simpler too.<strong> <\/strong>He could set up accounts for colleagues and limit each person to only the sites they were working on: a small thing that makes a big difference when you&#8217;re managing multiple clients across a shared environment.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Security handled at the platform level<\/h3>\n\n\n\n<p>On the security side, the difference became very real when a client&#8217;s site was recently compromised due to a weak password. <a href=\"https:\/\/www.siteground.com\/kb\/siteground-site-scanner\/\" target=\"_blank\" rel=\"noreferrer noopener\">SiteGround Site Scanner<\/a> caught the malicious files and blocked them before any damage was done, and Jesmond got an immediate notification.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Getting a notification about malicious files right away \u2014 that&#8217;s not something I would have been able to do myself.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>For anyone managing sites on behalf of clients (especially ecommerce) that kind of automated catch is the difference between a minor incident and a very bad phone call.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Coderick AI: Jesmond\u2019s new favourite tool<\/h3>\n\n\n\n<p>Beyond the day-to-day tools, Jesmond found an unexpected favorite in SiteGround&#8217;s <a href=\"https:\/\/world.siteground.com\/coderick-ai\">Coderick AI<\/a>. He&#8217;d been looking for a task management tool that could handle client requests and integrate project costing: something he couldn&#8217;t find off the shelf. So he built it himself.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;I described what I needed, and let&#8217;s say we&#8217;re 80% there. It&#8217;s already open on my second screen. It became one of my favorite tools very quickly.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>The tool he built lets clients submit change requests directly, which then feed into his to-do list. He can add costs, send approval links to clients, and once approved, tasks move automatically into an in-progress table. He&#8217;s now waiting on his next round of credits to keep building.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;I got into the idea of always looking: how can I build something new? It&#8217;s a fun tool to work with.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"a-year-with-zero-support-calls\"><\/span>A year with zero support calls<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>When a hosting platform is working the way it should, you stop noticing it.<\/strong> No alerts, no emergency calls from clients, no late-night troubleshooting. For Jesmond, that&#8217;s exactly what happened: he hasn&#8217;t needed to contact support in over a year.<\/p>\n\n\n\n<p>The client retention picture changed just as completely. The downtime complaints that had been a regular part of the job stopped. Some of the clients who had walked away came back.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Once I moved to SiteGround, I managed to retain all of the clients I have, and I also managed to get back some of the clients that had complained before.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>Of course, some businesses closed down along the way (that&#8217;s the reality of working with startups), but hosting hasn&#8217;t been the reason anyone walked away.<\/p>\n\n\n\n<p>Storm Design now manages over 200 websites. Jesmond travels without a knot in his stomach about what might break while he&#8217;s offline: something that anyone who&#8217;s ever managed a client portfolio remotely will recognise as no small thing.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;I don&#8217;t want to deal with this anymore. That peace of mind was a very, very big one. Compromising on hosting is not a mistake I want to make again.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"reliable-hosting-clients-retained\"><\/span>Reliable hosting = clients retained<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The lesson Jesmond carries from the Greece incident isn&#8217;t just about hosting. It&#8217;s about what happens when other people&#8217;s businesses depend on your infrastructure choices.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;You cannot live a type of life where you&#8217;re constantly thinking: is the server okay? Am I getting hacked? That kind of stress, especially once your client base starts to grow, is something no business owner should underestimate.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>The monthly invoice might look cheaper with a self-managed setup. But when hosting issues start costing you clients year after year, the math stops working in your favour. SiteGround ends up paying for itself. Not in traffic spikes or overnight transformations, but in the clients you keep and the emergencies that never happen.<\/p>\n\n\n<p>[86]<\/p>\n","protected":false},"excerpt":{"rendered":"Most web agency owners don't think about hosting until something goes wrong. Jesmond Darmanin thought about it for two weeks straight: during a \u201choliday\u201d in Greece, on his phone, with 85 client websites to move. Jesmond Darmanin has been running the web design and branding agency Storm Design since he was 17. Twenty-five years later,&hellip;","protected":false},"author":147,"featured_media":24666,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2097],"tags":[],"class_list":["post-24668","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-success-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v24.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Client Success Story Storm Design<\/title>\n<meta name=\"description\" content=\"Storm Design founder Jesmond Darmanin shares how a hacked server mid-holiday led him to SiteGround and why he hasn&#039;t lost a client to hosting issues since.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newblog.siteground.com\/en\/client-story-stormdesign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"200+ client websites managed. Zero support calls in a year.\" \/>\n<meta property=\"og:description\" content=\"Most web agency owners don&#039;t think about hosting until something goes wrong. Jesmond Darmanin thought about it for two weeks straight: during a \u201choliday\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/newblog.siteground.com\/en\/client-story-stormdesign\/\" \/>\n<meta property=\"og:site_name\" content=\"SiteGround\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/siteground\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-08T07:55:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-08T07:58:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/newblog.siteground.com\/en\/wp-content\/uploads\/sites\/2\/2026\/04\/Screenshot-2026-04-08-at-10.11.52.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2404\" \/>\n\t<meta property=\"og:image:height\" content=\"1196\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Hristina Tankovska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@siteground\" \/>\n<meta name=\"twitter:site\" content=\"@siteground\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hristina Tankovska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/newblog.siteground.com\/en\/client-story-stormdesign\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/newblog.siteground.com\/en\/client-story-stormdesign\/\"},\"author\":{\"name\":\"Hristina Tankovska\",\"@id\":\"https:\/\/newblog.siteground.com\/en\/#\/schema\/person\/1de2e0b7cc9b62d300b3ecea5a57ebb2\"},\"headline\":\"200+ client websites managed. 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